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ReAim Ñit'iy Willakuykuna Plataforma by Miodrag Karalejic

ReAim Ñit'iy Willakuykuna Plataforma by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 A' Design Award Qullqi Premiu in Tinkinakuy Kamay Competition Category.


QullqiTinkinakuy· 2021

ReAim Ñit'iy Willakuykuna Plataforma

by Miodrag Karalejic

Client: ReAim

A' Design Award Qullqi Premiu Winner in Tinkinakuy Category

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Verified Award Winner

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Colors

The Design

About ReAim Ñit'iy Willakuykuna Plataforma

ReAim qun facil ñanta ruwaqkunapa churakuyninta yapanaypaq. ReAim llamk'achisqa kan watukuqkunaman tupaq ñit'iy willakuykunata kachanaypaq, chaynapi kutirimuchun. Kay plataforma qunqa imaymana web sitiokunapa kamachiqninkunaman yapamanta uyariqninkunawan tinkunankupaq hinaspa chayananpaq, manaña web sitiokunapi kaptinkupas, ñit'iy willakuykunawan. Munasqanqa kanqa pipas atinman campaña ruwachita, kamaq ruwaykunata yapayta, hinaspa ñit'iy willakuykunata kachayta qallarinankupaq qillqakuptinmanta pisi minutukunallapi.

The Recognition

About the A' Design Award Qullqi Premiu

ReAim Ñit'iy Willakuykuna Plataforma A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. ReAim Ñit'iy Willakuykuna Plataforma ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. ReAim Ñit'iy Willakuykuna Plataforma achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging
ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags
ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology
The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge
Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research
In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration
ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration
It started in January 2020 and launched in August 2020.
Operation Flow
We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members
Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic

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