Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin by Mingbin Yang

Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin by Mingbin Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award Burunsi Premiu in Ukupi Kamay Competition Category.

BurunsiUkupi· 2021

Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin

by Mingbin Yang

Client: Niuniu Western Food

A' Design Award Burunsi Premiu Winner in Ukupi Category

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Verified Award Winner

Verify Award Status for #115864

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin

Niuniu Western Food nisqa mikhuna wasiqa, 400 metro cuadrado hatun kaqpi ukhu rurasqa. Kay rurayqa marca-p llimphi sistemanta ukhu kaqpi kikillanta churan. Anaranjado llimphi, marca-p aswan reqsisqan kaq, allpa uqi llimphiwan hinaspa pacha anqas llimphiwan tinkurichisqa, kaykunaqa pachamamamanta hurqusqa kanku. Llimphikunaqa, sinchi pantasqa rikchaykunawan, pachamamaman yupaychayta rikuchin. Huk pirqapi siq'isqaqa wawa hina siq'iwan marca-p rikchayninpa ayllunta rikuchin. Materialkunaqa kaykuna kanku: llimphi, metal, rumi hinaspa teja. Kay ruraytaqa, pisi qullqiwan ruranapaq allinta yuyaychasqa karqan.

The Recognition

About the A' Design Award Burunsi Premiu

Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Niuniu Western Food Mikhuna Wasi Ukhu Ruraynin mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Re-enhance the concept of reverence for the natural world; show the brand color system more nakedly, and easily interact and dialogue with us in a more direct way. The orange in the space is the main color of NIU NIU WESTERN FOOD. It blends with the earth gray and sky blue in nature. It touches our resonance with visual senses, and once again speaks for the awe of nature.
Dimensions & Packaging: 400sqm
Tags: Naturally, brand identity
Production Technology: Paint, metal, stone, tile.
Design Challenge: Investment cost is limited.
Research: The practice of brand culture and visualization system in space.
Inspiration: The most three-dimensional layers and the most beautiful colors all come from the natural world, and a variety of rich elements form different emotional expressions, which please our mood.
Project Duration: The project started in May 2020 in Foshan and finished in December 2020 in Jiangmen.
Operation Flow: The wall uses pure childlike strokes to create a family portrait of "Niu Niu". The brand new visual IP image brings us here, meets here, and party here...
Team Members: MINGBIN YANG, RUIBAO ZENG&HONIDEA DESIGN LAB.
Image Credits: HONIDEA&NIU NIU WESTERN FOOD