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Onogreen Akchina Cepillo by Alfredo Laria

Onogreen Akchina Cepillo by Alfredo Laria is a highly esteemed winner of the very prestigious 2023 A' Design Award Fierru Premiu in Mayllay Llamkana Kamay Competition Category.


FierruMayllay Llamkana· 2023

Onogreen Akchina Cepillo

by Alfredo Laria

Client: Onogreen

A' Design Award Fierru Premiu Winner in Mayllay Llamkana Category

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Verified Award Winner

Verify Award Status for #146348

Colors

The Design

About Onogreen Akchina Cepillo

Onogreen nisqaqa huk akchina cepillom, hisp'anakuna sistemapi pakasqa qhipakunanpaq disiñasqa. Huk teleskópico maki hap'inaqa cepillota mana rikuchikuq wasichanapaq atiyta qun, chaywanmi kitita waqaychan hinallataq wawakunamanta uywakunamantawan cepillota karunchan. Huk waqaychaq materialmi makita amachan, cepilloq pakasqa kashaqtinpas huk tapaq hina llamk'an. Cerdaskunaqa aswan pisillan hinaspa aswan karunchasqa kanku, ñawpaqta kaqmanta rakhu; chaymantam yakuqa mana hap'ikunchu, hinaspa mana ch'urqiykunchu. Cerdaskunataqa mast'arikunmanmi, mana llapan cepilloqta tikrayspa. Recicable kaq materialkunam servichikun, carbono fibra ruwasqa hina TPR cerdaswan.

The Recognition

About the A' Design Award Fierru Premiu

Onogreen Akchina Cepillo A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Onogreen Akchina Cepillo sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Onogreen Akchina Cepillo yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Its discreet design with telescopic handle allows the Onogreen brush to go completely unnoticed by keeping it into the flush system. Unique in the market, this innovation creates cleaner, safer bathrooms by eliminating germs, bad smells and by keeping the brush out of the reach of children and pets. In addition, its integrated design keeps the brush out of sight and frees up space, making the bathroom seem bigger and more spacious.
Dimensions & Packaging
300/390 mm high / 80mm diameter
Tags
Bathroom hygiene, toilet brush, sustainable, Onogreen, Invisible
Production Technology
The Onogreen brush is manufactured in high quality recyclable materials with ABS chromed, golden and white gloss finishes. It has a carbon fibre structure with TPR bristles. It has fewer, more separated bristles than traditional brushes, thus preventing water becoming trapped, and so avoids dripping: it only needs a gentle shake before use to achieve this.
Design Challenge
The main challenge was to design an environmentally friendly toilet brush that would stay completely out of sight, but could be compatible with most toilets, solve germ-proliferation and bad-odour issues, not drip, and would make people want to talk about it. The humble toilet brush is often considered an embarrassing topic. I wanted to design an original toilet brush that people would have no qualms about recommending to others, if not with pride, at least without blushing.
Research
A market survey was carried out. The findings confirmed our target audience and revealed suspected misgivings about the decision to purchase an integrated toilet brush, including possible issues such as dripping, return of organic matter back to the tank or installation. We focused on designing a toilet brush according to this feedback from a sustainable point of view, and on presenting an original product that people can talk about without feeling it is an uncomfortable topic.
Inspiration
The health risks of toilet brushes became clear during Covid. Bad bathroom smells were produced by germs proliferating on brush and holder. It was also apparent that most people tried to keep their toilet brushes hidden from sight. The Onogreen brush prevents the spread of germs and virus and avoids unwanted contagion in homes, hospitals, nursing homes, public toilets, restaurants and offices. By staying out of sight, the brush also inspires greater confidence in bathroom hygiene.
Project Duration
This project started in January 2020 during the COVID pandemic in Cangas de Onis, Asturias, Spain. It took 18 months and it will be on the market from December 2022
Operation Flow
The Onogreen brush allows the WC to be cleaned easily and without mess. Its shield protects your hand and acts as a lid when concealed in the flush system. Strong and robust, it withstands energetic action when needed. Compatible with disinfecting toilet tablets, it keeps them in the cistern until fully dissolved, thus avoiding blocking the flush mechanism. After the wear and tear of use, the bristles can be replaced, without having to replace the whole brush.
Patents
Patent pending
Image Credits
Image#1: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
Image#2: Photographer:Worldproof Iberia,Illustrator: Alfredo Laria, Onogreen, 2022
Image#3: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
Image#4:Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
image#5: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022

Video credits: Creator Alfredo Laria
All the pictures Copyright: Onogreen / Worldproof Iberia,s.l.

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