Hocking Hills Web Ruway by Cansu Dagbagli Ferreira

Hocking Hills Web Ruway by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 A' Design Award Burunsi Premiu in Tinkinakuy Kamay Competition Category.

BurunsiTinkinakuy· 2025

Hocking Hills Web Ruway

by Cansu Dagbagli Ferreira

Client: Cansu Dagbagli Ferreira

A' Design Award Burunsi Premiu Winner in Tinkinakuy Category

33,373

Verified Award Winner

Verify Award Status for #169553

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hocking Hills Web Ruway

Hockinghills.com nisqapa musuqmanta ruwayninqa ch'uya, kunan pacha reserva plataforma qon pachamamapi qhipaypaq hinaspa hawapi ruwanakunapaq. Ch'uyalla kayninta, facilidad kaynintapas ñawpaqman churaspa, musuq diseñoqa minimalistata purin, Hocking Hills nisqapa sumaq pachamamanta. Allin interfaz de usuario, optimizasqa navegación, 100-manta aswan iconos personalizadospas accesibilidad funcionalidadtapas yanapan. Chaypa ruwayninqa huk tinkusqa, kusikuypaq digital experiencia, viaje planeayta facilruwan, marcapa pachamamaman, aylluman, ch'uya mask'ayninmanpas chiqan kashanta waqaychaspa.

The Recognition

About the A' Design Award Burunsi Premiu

Hocking Hills Web Ruway A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Hocking Hills Web Ruway sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Hocking Hills Web Ruway mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The redesign of Hockinghills.com modernizes the booking platform for nature stays and outdoor activities in Hocking Hills State Park. The project involved a complete brand refresh, UX and UI enhancements, and the creation of over 100 custom icons. The updated design improves navigation, refines the user experience, and ensures visual consistency across the platform while maintaining the brands deep connection to the local community and natural environment.
Dimensions & Packaging: Desktop and mobile screens were designed for the whole website in a responsive manner.
Tags: website, travel, outdoors, icon design, user interface
Production Technology: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and Figma.
Design Challenge: Even though an extensive design system was created, the project requirements evolved according to the project needs and as a result of that, keeping the consistency was a challenge.
Research: According to the real user data from the existing website, user problems and needs are analysed and UX improvements are done accordingly.
Inspiration: The redesign is inspired by the need for clarity and ease of use, allowing the natural beauty of Hocking Hills to take center stage. The minimal and modern design approach removes visual clutter, creating a seamless and intuitive experience. A refined icon set enhances usability without distraction, while the structured layout and clean typography ensure effortless navigation. The result is a functional yet elegant platform that connects users to nature with simplicity and efficiency.
Project Duration: 1 year from June 2023 to June 2024
USA and France
Operation Flow: Hockinghills website is used for researching and booking accommodations, activites in Hocking Hills national park.