Note 60 Ultra Purap,rikcharina

Press Kit

Unique Properties

Infinix NOTE 60 Ultra, designed by Pininfarina, fuses 95 years of automotive expertise with modern tech. Its sportscar-inspired 2.5D contour and clean lines enhance a premium feel. The device features the world’s 1st uni-chassis cam module with a mirror finish, housing advanced imaging and an industry-first active matrix display. It embodies Pininfarina’s unibody chassis concepts and Italian design heritage through four inspired colors.

Dimensions & Packaging

Height of presentation: 162.37mm
Width of presentation: 77.17mm
Depth of presentation: 7.9mm

Tags

Industrial design, Smartphone design, Automotive design inspiration, Cross-disciplinary design, Brand collaboration, Premium product design, Consumer electronics

Production Technology

The goal was to integrate the unideco architecture not as a module but as a seamless part of the chassis. Structural engineering achieved a minimal 3.4mm camera bump while accommodating advanced lenses. The camera module itself is protected by corning® gorilla® glass victus®, while the main back panel utilizes a durable kevlar-textured composite. These elements are integrated within a high-strength alloy frame featuring a precision-machined micromatte finish.

Design Challenge

The core challenge of this project was balancing heritage with transformation: honoring Pininfarina's design legacy while translating its complex, high-performance language into a compact, cost-effective, and mass-producible smartphone. External challenges included achieving complex 3D curvature, ensuring materials that are both aesthetic and durable, and complying with regulatory and rapid tech-evolution demands. Through systematic design translation and close cross-team collaboration, we successfully transformed classic design DNA into a manufacturable product that meets modern user expectations.

Research

Leveraging Pininfarina’s 95-year automotive design heritage, this project develops a unique, sustainable high-end design language for Infinix. We translated sports car lines, robust structure, and clean aesthetics into the NOTE 60 Ultra's unideco camera system, continuous curved glass, and dynamic lighting. This "performance-driven form" concept boosts product recognition and premium appeal, setting a new benchmark for mobile design.

Inspiration

Inspired by Pininfarina's legendary design philosophy, this project sought to translate a sports car's essence into a personal device. The principles of sculpted aerodynamics, chassis-like structural integrity, and fluid, emotive lines provided the foundation. This ethos guided every curve of the NOTE 60 Ultra, resulting in its seamless 2.5D screen and open-frame camera architecture, embodying a synthesis of aesthetic elegance and engineered performance.

Project Duration

The project started in March 2025 in Torino and finished in December 2025 in the same city. It will begin selling in various locations in March 2026.

Operation Flow

The Infinix NOTE 60 Ultra combines advanced materials for a premium hand-feel. Interaction is enhanced by the Industry-first active matrix display, which enables dynamic notifications and personalization. This sits within the world’s first uni-chassis camera module, a unified structure that reduces the camera bump. The integration of a robust alloy frame and protective glass strengthens the device, improving durability and ensuring reliable performance.

Patents

Patent Number: 2025304943174 (Pending Publication)
Patent Holders: Tan Caiyin, Wu Qian, Du Congxian, Chen Longyu, Chen Tingbo, Wang Haibin
Year: 202508
Jurisdiction: Back of mobile phone
Trademark: Chongqing Transsion Communication Technology Co., Ltd.

Image Credits

Infinix, 2025