Platinu Ukupi · 2020
Rotass Haute Joallerie Chongqing Qori Walqa Ranqhana Wasi Ukhu Diseño
by Xiaobing Yao
- A' Design Award Platinu Premiu 2020 in Ukupi
- CLIENT: Yao Xiaobing Design Studio
- Estimated Number of Design Views: 286,579
- Verification code EB6C7D07CD · Verify this award
Colors
About Rotass Haute Joallerie Chongqing Qori Walqa Ranqhana Wasi Ukhu Diseño
Rotass Haute Joallerie Chongqing nisqaqa huk qori walqa ranqhana wasip ukhunmi, 280 metro cuadrado hina iskay pataspi. Ñawpaqmanta kaq qhatu ñanpi wasita musuqchaspa, gypsum tabla nisqawan, espejo hina acero laminawan, yuraq acero tubowan ruwasqa kachkan. Uray patapi hatun ukhupi gypsum rumi ruwasqaqa marcap sumaq kayninta rikuchin, chaymanta cobre patachakuna espejo hanaq pachawan kuska wichayman puriyta paqarichinku. Huqarisqa chawpi patataq espaciota mast'arispa VIP chaskina ukhu hina llamk'an. Iskay kaq patapiqa iglesia wasi ruway señalkuna churasqa kachkan huk rituwal kayta yapananpaq, chaymanta uyakunayuq corredor pirqataq diamante rumi ukhunta yuyarichin.
About the A' Design Award Platinu Premiu
Rotass Haute Joallerie Chongqing Qori Walqa Ranqhana Wasi Ukhu Diseño A' Design Award Platinu Premiu mishak kan, ancha jatun yupaychay, kayta mana shuk shina, sumak shinallatak mancharina diseñukunaman kun. Platinu mishak kashkakunaka ruray yachaypak mancharina rurashkakunami, yuyaypak tupukunata rikuchik wiñay yachaymi, shinallatak paykunata rurakkunapak mana tupushka ushayta rikuchinku. Kay diseñukunaka ashtawan riksishka rurashkakuna kanata munanku, paykunaka shuk pachapak sumak kayta rikuchinku, llaktakunapak alli kawsaymanpash yanapanku shinallatak arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichunku. Rotass Haute Joallerie Chongqing Qori Walqa Ranqhana Wasi Ukhu Diseño hatun alli kayta rikuchin shinallatak pachata ashtawan alli kachun ruran. Rotass Haute Joallerie Chongqing Qori Walqa Ranqhana Wasi Ukhu Diseño A' Design Award Platinu Premiu mishak rurashka kan, munayta kallarichin, yuyayta kallarichin, kushichin shinallatak hatun kushikuyta kun.
Press Kit
- Unique Properties
- This is a two-story commercial street structural shop renovation project. The first floor hall conveys the aesthetic concept of the brand through gypsum sculpture, and the copper steps and mirror roof give the space an upward force. The elevated mezzanine is not only the extension of space, but also the VIP reception space. On the second floor, a large number of church architectural symbols are used to increase the sense of ritual for consumers.
- Dimensions & Packaging
- The project covers a total of 280 square meters. The skillfully overhead sandwich area is not only the extension of space, but also the VIP reception space.
- Tags
- Interior, Retail, Store, Haute Joallerie, Jewellery, Ritual Sense, Modern, Simple, Art, Church
- Production Technology
- The main materials used throughout the project are gypsum board, steel plate mirror, and white steel pipe.
- Design Challenge
- The whole space on the second floor uses a large number of church building symbols, which increases the sense of ritual of consumers. At the same time, it generates associations with the use of wedding rings, so that consumers can feel the meaning and happiness of the wedding rings.
- Research
- At present, many custom jewelry store design in the market has not jumped out of the traditional way, that is, only in the display of noble jewelry, so in order to set up the benchmark of new commercial form, designers from the artistic aesthetic aspects of improving space to consider, hoping to take into account customers of all ages, and bring them a good experience, promote secondary sales and network promotion.
- Inspiration
- The main product of Rotass is customized wedding ring, and it is the love between men and women that makes people produce this kind of consumption. Because the design relies on the brand's long history charm of the original building, therefore, the designer always designs the space around the theme of "love" symbolized by the brand from the two aspects of structure and art.
- Project Duration
- The project started in December 2018 in Chongqing and finished in May 2019 in Chongqing.
- Operation Flow
- The cutting wall of the corridor on the second floor makes people feel like they are shuttling in diamonds through the turning of space surface. The wall is decorated with wallpaper, which is customized by the manuscript content of the jewelry designer, reflecting the personality of the custom jewelry store.
- Patents
- Copyrights belong to Xiaobing Yao, 2019.
- Image Credits
- Image #1: Photographer Qiang Dou, Exhibition Hall, 2019.
Image #2: Photographer Qiang Dou, The Reception Desk, 2019.
Image #3: Photographer Qiang Dou, Corridor, 2019.
Image #4: Photographer Qiang Dou, Stairs, 2019.
Image #5: Photographer Qiang Dou, Details, 2019.
