The Mysterious Pearl Atracție de Parc Tematic 3D by Mark Boey

The Mysterious Pearl Atracție de Parc Tematic 3D by Mark Boey is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronz in Film Competition Category.

BronzFilm· 2020

The Mysterious Pearl Atracție de Parc Tematic 3D

by Mark Boey

Client: Shanghai Haichang Ocean Park

A' Design Award de Bronz Winner in Film Category

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The Design

About The Mysterious Pearl Atracție de Parc Tematic 3D

Perla Misterioasă este o atracție de parc tematic 3D creată pentru un parc oceanic din Shanghai, China. Atracția combină un film animat stereoscopic de opt minute cu un vehicul mobil. Povestea urmărește o sirenă și o familie de creaturi marine aflate într-o misiune de a salva lumea. Fiecare vehicul al atracției include șapte efecte speciale, precum căderi verticale și mișcări orizontale, repetate în sincronizare cu animația. Personajele și animația au fost create în Maya, efectele în Houdini, iar compoziția în After Effects și Flame.

The Recognition

About the A' Design Award de Bronz

The Mysterious Pearl Atracție de Parc Tematic 3D a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca The Mysterious Pearl Atracție de Parc Tematic 3D să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. The Mysterious Pearl Atracție de Parc Tematic 3D satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions!
Dimensions & Packaging: Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
Tags: theme park, dark ride, animation, immersive, 4d ride
Production Technology: All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame.
Design Challenge: The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end.
Research: There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
Inspiration: The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
Project Duration: Jan 2019 - Present in Shanghai China
Operation Flow: Theme park ride experience. Taking moving image to the 4th dimension.
Team Members: Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q