Aesthetics and Chinese Design de Poster by Chia-Hui Lien

Aesthetics and Chinese Design de Poster by Chia-Hui Lien is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronz in Design Grafic Competition Category.

BronzGrafică· 2020

Aesthetics and Chinese Design de Poster

by Chia-Hui Lien

Client: Chia-Hui Lien

A' Design Award de Bronz Winner in Grafică Category

12,619

Verified Award Winner

Verify Award Status for #102037

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Aesthetics and Chinese Design de Poster

Estetica și limba chineză este o serie de postere bazată pe designul caracterelor chinezești. Structura fiecărui caracter este construită din radicalii săi, care sunt prezentați în aranjamente rotative și graduale. Seria transformă textul scris în simboluri vizuale și folosește designul fontului ca formă contemporană de exprimare. Au fost tipărite postere, invitații și o carte pentru a evidenția formele caracterelor. Posterele au dimensiunea de 70 pe 100 de centimetri. Lucrarea prezintă limba și caracterele chinezești ca un bun cultural durabil al culturii orientale.

The Recognition

About the A' Design Award de Bronz

Aesthetics and Chinese Design de Poster a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Aesthetics and Chinese Design de Poster să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Aesthetics and Chinese Design de Poster satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This series of works is based on the design of Chinese characters as the main visual design axis. The structure of the Chinese characters formed by the radical strokes of the Chinese characters is presented in a rotating and gradient manner.
Dimensions & Packaging: ●Poster design-W70XH100cm
●DM design-W21XH29.7cm
●Book design-W14.8XH21cm
Tags: Chinese character design，Font design，poster design
Production Technology: In order to highlight the font design, the printed design is specially printed with posters and invitation cards.
Design Challenge: The most difficult part of the design process is the design of Chinese fonts. The structural considerations and visual aesthetics in the fonts must be noted.
Research: Chinese and Chinese characters are important assets for the long-term and continuous development of oriental culture. The work takes Chinese character design as the main design core, and reproduces this cross-border oriental style design energy in contemporary art and literature trends, and actively displays Chinese and Chinese character books. The art and culture are rich in design capacity.
Inspiration: 2019 Creative Poster Design Exhibition: A Crossover between Aesthetics and Chinese Characters” will employ “the beauty of Chinese language and characters” as the design elements to transform texts into visual symbols; “innovation” as the central idea, and font design as a brand new embodiment approach, through the design of posters, to probe the future possibilities which are in line with the beauty of "crossover", "aesthetics" and "Chinese characters”.
Project Duration: October 2019 to complete the design.
The design was completed in November 2019. 2019.11.8 Exhibition and activities at Tung-Fang Design University, Kaohsiung, Taiwan
Operation Flow: The design of the structure of the Chinese character font using the strokes of the font line requires a lot of time and testing.
Image Credits: CHIA-HUI LIEN