K11 Art House Cinema by Oft Interiors Ltd.

K11 Art House Cinema by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award de Argint in Design Interior Competition Category.

ArgintInterior· 2021

K11 Art House Cinema

by Oft Interiors Ltd.

Client: K11 Art House by UA Cinemas

A' Design Award de Argint Winner in Interior Category

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The Design

About K11 Art House Cinema

K11 Art House este un interior de cinema situat în Hong Kong, China. Designul are ca temă o reședință montană înzăpezită, inspirată din arhitectura alpină elvețiană, și integrează elemente tradiționale de construcție într-un spațiu comercial modern. Locația se întinde pe 6034 de metri pătrați și combină cel puțin cinci formate de consum, printre care un magazin de muzică, un bar deschis, un spațiu expozițional, un centru de spectacole și un serviciu social personalizat. Marmura, aluminiul, textilele, mocheta și sticla sunt folosite peste tot. Intenția este de a transforma cinemaul într-un complex recreativ.

The Recognition

About the A' Design Award de Argint

K11 Art House Cinema a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca K11 Art House Cinema să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. K11 Art House Cinema este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In that experiment of space, the OFT design created the first future cinema themed with snow mountain residence in Asia based on the concept of "design & new retail", which took the lead in providing reference model for the cinema as "recreational complex".
Dimensions & Packaging: Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6034 sqm
Tags: cinema, interior design, entertainment space, commercial space, renovation project
Production Technology: In the aspects of spatial situation and its commercial aesthetic, the hustle and bustle in Hong Kong correspond to its open and inclusiveness, with multiple culture blending and growing here. Designers are familiar with the chemical reaction brought by strangeness, so they do the opposite in the design. They select distant land, the Swiss snow mountain fragments of life, carrying the traditional style on architecture into modern commercial space, to wake up the spiritual eagerness of Hong Kong residents to "natural life".
Design Challenge: With the development of "new retail", the traditional entertainment space represented by the cinema has entered a transitional period.
Research: By repeating architectural elements, the OFT combines and splices previously unrelated materials to form an integral space, completing the remodeling of humanity and nature in a new sensory balance.
Inspiration: Enabling the DNA of K11 Art and cultural retail to continue is the key. The model of multicultural living area of K11 Musea brings new enlightenment for the incubation of future cinema: It needs to break out of the simplex consumption scene and introduce social intercourse, shopping, catering and art into the cinema.
Project Duration: The project started in 2018 in HK, China and finished in 2019 in the same place.
Operation Flow: In K11 Art House, the OFT and UA made a breakthrough by introducing at least five consumption formats, including music store, open bar, exhibition space, performance center and personalized acquaintance social service, to construct a composite consumption scene.
Patents: Copyrights belong to Oft Interiors, 2019.
Team Members: CM Jao, Ken Cheung, Shanny Cheung and Tobey Ngo
Image Credits: All images used in the submission was taken by Dennis Lo.