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Times Pavilion Funcție principală: Pavilion expozițional by Sangu Design Guangzhou Co. Ltd.

Times Pavilion Funcție principală: Pavilion expozițional by Sangu Design Guangzhou Co. Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award de Argint in Design Interior Competition Category.


ArgintInterior· 2021

Times Pavilion Funcție principală: Pavilion expozițional

by Sangu Design Guangzhou Co. Ltd.

Client: Sangu Design Guangzhou Co. Ltd.

A' Design Award de Argint Winner in Interior Category

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Verified Award Winner

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The Design

About Times Pavilion Funcție principală: Pavilion expozițional

Times Pavilion este un spațiu expozițional creat pentru o companie imobiliară din China. Pavilionul se îndepărtează de amenajările interioare statice. Un perete mobil, format din ecrane LED de mari dimensiuni, poate fi pliat și repoziționat de-a lungul unei șine. Interacțiunea dintre șină, mecanică și program deplasează peretele înainte și înapoi pentru a modifica spațiul. Ecranele prezintă istoricul dezvoltării companiei și pot fi actualizate în timp real, ceea ce reduce risipa de materiale a afișajelor tipărite. Amenajarea urmează mișcarea umană pentru a forma un traseu panoramic continuu.

The Recognition

About the A' Design Award de Argint

Times Pavilion Funcție principală: Pavilion expozițional a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca Times Pavilion Funcție principală: Pavilion expozițional să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. Times Pavilion Funcție principală: Pavilion expozițional este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In this project, through the linkage of the track, machinery and program, the designer switches the moving trail of the wall back and forth to activate the whole space. In this brand new mode, viewers feel they have entered a different space, where they have a real sense of life.
Dimensions & Packaging
In addition to breaking the pattern of traditional space, the designer subverts the physical relationship between space and furnishings. The spatially movable wall is composed of giant LED display screens, which can be folded flexibly. Taking the human movement track as the core logic and the spatial circulation as the leading factor, the designer aims to create a unique panoramic experience.
Tags
People, Brand, Exhibition, Space, Culture
Production Technology
The screens, from shallow to deep, demonstrate the development history of Times China. The high-tech display mode, to some extent, can reduce the waste of resources in physical presentation, and update information in real time. The pavilion will be used in a sustainable way to realize the concept of green environmental protection.
Design Challenge
The designer need to weaken and hide the design, which not only makes functional arrangement, but also places the viewers in the space-time relations, who, through the immersive narrative space, are stimulated to have more thought and return to the humanism.
Research
Times China, an enterprise involving the urbanization of China, has launched a series of celebrations and commemorative activities on the occasion of its 20th anniversary, in particular in the creation of the Times Pavilion. Based on the interpretation of the Times China brand, the designer puts forward the spatial concept of apocalypse, extracts the three keywords of space , matter and energy , and further gives a design response to this spatial concept.
Inspiration
Most of the previous space designs were static, conceived and planned forinvariability. In this design, the designer tries to break the restricted space form, and create a human dependent circulation in the limited space of the Times Pavilion.
Project Duration
The project started in July 2018 in Gunang Zhou, China and finished in March 2020.
Operation Flow
Through the linkage of the track, machinery and program, the designer switches the moving trail of the wall back and forth to activate the whole space. In this brand new mode, viewers feel they have entered a different space, where they have a real sense of life.
Team Members
Teng Gu, Rui Hua Chen
Image Credits
Teng Gu

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