Bronz Articole Cadou · 2026
Minimo Cutie Cadou
by Rilind Hoxha
- A' Design Award de Bronz 2026 in Articole Cadou
- CLIENT: Why Agency
- Estimated Number of Design Views: 10,149
- Verification code 97BF87FDC2 · Verify this award
Colors
About Minimo Cutie Cadou
Minimo este o colecție de bijuterii pentru copii creată de Smaragd 1969, cutia cadou și întreaga experiență de oferire fiind concepute de Why Agency. Conceptul a fost gândit în jurul primului cadou prețios al unui copil, transformând momentul primirii bijuteriilor într-o experiență ludică și memorabilă. Alături de piesele de bijuterie, cutia include un set de stickere cu modele din colecția de aur, o carte de colorat, creioane colorate și un Pașaport Minimo Baby pentru clienții aflați la prima achiziție. Fiecare element încurajează copiii să exploreze, să creeze și să se conecteze cu colecția dincolo de bijuteriile în sine.
About the A' Design Award de Bronz
Minimo Cutie Cadou a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Minimo Cutie Cadou să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Minimo Cutie Cadou satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.
Press Kit
- Unique Properties
- Minimo by Smaragd 1969 is a structured box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
- Dimensions & Packaging
- 164 mm x 164 mm x 42 mm , UV laminated & ecologically colored recycled paper.
- Tags
- Jewelry, Gifts, Luxury, Packaging, Branding, Marketing, Retail Design, Product Design
- Production Technology
- Sketched and Produced in Adobe Illustrator. Print execution done by hand.
- Design Challenge
- The hardest part was what the theme of the gift box was gonna be.
In the end, we opted for making the box design to have motifs inspired by the jewelry which is included in the boxes themselves.
The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility. - Research
- The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
- Inspiration
- The gift box takes inspiration from vintage children's gift boxes, incorporating a classic dual compartment structure that has the main gift and the complimentary merchandise. The main piece is usually jewelry, and the secondary pieces are usually coloring books and pencils, accompanied by a sticker sheet.
- Project Duration
- The project was initiated in the beginning of 2025, and an initial prototype was released in limited quantities. The final presented version was produced in the summer of 2025, and released in July of 2025. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
- Operation Flow
- The front part is opened, which contains two compartments, one with a piece of jewelry, and one with special merchandise.
- Image Credits
- Semi Alili
