Giesinger Beerhalle Design Interior pentru Hală de Bere by Guel Koc Janssen

Giesinger Beerhalle Design Interior pentru Hală de Bere by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 A' Design Award de Argint in Design Interior Competition Category.

ArgintInterior· 2021

Giesinger Beerhalle Design Interior pentru Hală de Bere

by Guel Koc Janssen

Client: Gul Koc Gmbh

A' Design Award de Argint Winner in Interior Category

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Colors

The Design

About Giesinger Beerhalle Design Interior pentru Hală de Bere

Giesinger Beerhalle este o hală de bere și un spațiu pentru evenimente în München, Germania. Sala principală se întinde pe 180 de metri pătrați, are o înălțime a tavanului de 4,5 metri și oferă locuri pentru 160 de persoane. O rețea de conducte de cupru pornește de la pereții holului spre o grilă montată pe tavanul sălii principale, evocând procesul de fabricare a berii. Ferestrele panoramice îi conectează pe oaspeți cu fabrica de bere. Cărămizi reciclate îmbracă peretele barului, iar sticle de bere reciclate sunt iluminate în hol. Un container de transport galben, amenajat ca zonă de relaxare, oferă intimitate față de sala principală.

The Recognition

About the A' Design Award de Argint

Giesinger Beerhalle Design Interior pentru Hală de Bere a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca Giesinger Beerhalle Design Interior pentru Hală de Bere să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. Giesinger Beerhalle Design Interior pentru Hală de Bere este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
Dimensions & Packaging: The main hall is 180 square meters with a ceiling height of 4.5M.
Tags: Interior, industrial style, brewery, bar
Production Technology: The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
Design Challenge: It was important to balance the industrial style and open space by creating a sense of coziness.
Research: Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief.
Inspiration: Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
Project Duration: The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
Operation Flow: The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
Patents: Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works
Team Members: Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal
Image Credits: Roman Job, Studio für Fotodesign- Munich, Germany