Positive Projections Posterul Muzical by Min Huei Lu

Positive Projections Posterul Muzical by Min Huei Lu is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronz in Design Grafic Competition Category.

BronzGrafică· 2021

Positive Projections Posterul Muzical

by Min Huei Lu

Client: Academy of Art University

A' Design Award de Bronz Winner in Grafică Category

11,846
Verified Award Winner
Verify Award Status for #120548

Descoperiți acum Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Positive Projections Posterul Muzical

Prin acest vizual, designerul își propune să exprime o piesă muzicală prin tipografie, imagini și compoziție de layout. Imaginea este tematică în jurul recesiunii din SUA de la începutul anilor 1980, în care milioane de oameni au rămas șomeri și Statele Unite au suferit schimbări socio-economice majore. Vizualul încearcă, de asemenea, să asocieze elementele vizuale cu melodia „Nu te îngrijora, fii fericit”, care a fost la apogeul său de popularitate în acea epocă.

The Recognition

About the A' Design Award de Bronz

Positive Projections Posterul Muzical a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Positive Projections Posterul Muzical să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Positive Projections Posterul Muzical satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Create a poster that expresses a piece of music through typography, imagery, and layout composition. Gather ideas, emotions, and visuals that would be associated with the song. Don’t Worry, Be Happy, which is a popular worldwide hit song released in September 1988 by American musician Bobby McFerrin.
Dimensions & Packaging: 13"x19" Poster
Tags: Music Poster, Don't Worry Be Happy
Production Technology: The typographic and design elements were printed on transparency paper and put them on a traditional projector. Photographed the images reflected on the wall.
Design Challenge: There is a sharp contrast between the sad and the despair state of the 1980s and the optimistic adage, Don’t worry, be happy. The contract is also displayed in the music poster that pays tribute to history and humanity.
Research: Most of the information during the 1980s was communicated via television, MTV, Movie Channels, and media. Also, the AIDS awareness campaign during the 1980’s was designed using the colour pink. An attempt has been made to integrate the above texture and the design elements in the poster.
Inspiration: During the early 1980s, the US experienced a recession due to which millions of individuals were left unemployed. Throughout the 1980s, the cold war, protests, global warming, and the AIDS epidemic, the United States has undergone major socio-economic changes primarily due to advances in technology and the worldwide move towards capitalism. Also, the artists in the 1980s were preoccupied with protest images. Bobby McFerrin's Music, Don't worry, be happy, is a neat philosophy in 4 simple words that inspired many Americans in the late 1980s.
Project Duration: The project started in Jun 2019 and finished in July 2019 in San Francisco, and was exhibited at the Academy of Art University in September 2019.
Operation Flow: The song, Don’t Worry, Be Happy, was chosen to carry on with a series of experiments regarding image editing, composition, and typography. Afterward, the imagery was projected onto various surfaces, creating a multidimensional design solution.
Image Credits: Image #1,2,3,4,5: Photographer / Creator Min Huei Lu