No48 Difuzorul De Parfum by Nicolas Boon and Tatiana Garcia

No48 Difuzorul De Parfum by Nicolas Boon and Tatiana Garcia is a highly esteemed winner of the very prestigious 2022 A' Design Award de Argint in Design de Ambalaje Competition Category.

ArgintAmbalaje· 2022

No48 Difuzorul De Parfum

by Nicolas Boon and Tatiana Garcia

Client: Omecara

A' Design Award de Argint Winner in Ambalaje Category

28,931

Verified Award Winner

Verify Award Status for #128626

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About No48 Difuzorul De Parfum

Studioul Omecara a definit o formă care evocă chihlimbarul lustruit sau o pietricică găsită pe malul mării, rupând astfel de imaginea tradițională a chihlimbarului. Forma a fost concepută pentru a evoca solid și lichid, uscat și mare. Identitatea este caracterizată de numărul 48, o litere în care pătratul masculin 4 și femininul rotunjit 8 se completează reciproc. Tratamentul tipografic dă o impresie de lejeritate odihnitoare, în timp ce ștampilarea la cald de culoare aurie, în aceeași nuanță cu parfumul, asociază recipient și conținut. Un joc subtil de contrarii și dualitate.

The Recognition

About the A' Design Award de Argint

No48 Difuzorul De Parfum a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca No48 Difuzorul De Parfum să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. No48 Difuzorul De Parfum este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The No48 fragrance diffuser combines style and discretion, offering an intense amber fragrance that diffuses through the single black wooden stick. The Omecara studio has created an identity characterised by the number 48, a lettering where the masculine square 4 and the feminine rounded 8 complement each other. The typographic treatment gives a sensation of restful lightness, while the golden hot stamping in the same shade as the perfume delicately combines container and content. The colours of the glass bottle are the opposite of the colour palette used for the packaging.
Dimensions & Packaging: Limited Edition, Packaging: Width 80mm x Depth 80mm x Height 210mm, Bottle: Width 75mm x Depth 75mm x Height 115 mm, 250ml
Tags: Duality, Elegant, Minimalist, Harmonious, Delicate, Feminine/Masculine
Production Technology: Black screen printing on glass, paper: Colorplan white frost paper 350 g/m2, intense black offset printing and Luxor 232 MP hot stamping, protective varnish
Design Challenge: The complexity of this project stems from the fact that the opposites had to be harmoniously combined within the same composition. The precision of the gold hot stamping on the edge of the packaging demanded a high degree of technical skill, it had to be precise without cracking or damaging and create a perfect fit. The packaging had to reflect a certain level of sophistication while being extremely simple.
Research: The Omecara studio has synthesised two natural elements mysteriously linked by their names: ambergris, an animal raw material used in perfumery, and yellow amber, an ornamental resin that owes its name to the Arabic word "anbar", which designates ambergris. The relevance of the project results from a play between opposites: land/sea, masculine/feminine, square/round, solid/liquid, container/content, black/white.
Inspiration: The synthesis of ambergris and yellow amber has resulted in a delicate abstract form that evokes polished amber or a pebble found by the sea, breaking with the traditional image of ambergris. The shape has been carefully designed to evoke solid and liquid, land and sea. The chromatic choice of gold was obvious, embodying on the one hand the colour of amber and on the other the symbolic value of ambergris. The minimalist typographic composition evokes the Zen garden and gives a feeling of lightness and relaxation. A subtle play of opposites and duality.
Project Duration: November 2020 in Luxembourg
Operation Flow: To reinforce the conceptual value of the duality, the golden shape embraces the edge of the packaging in a balanced way. Presented side by side, the packages create a harmonious scenography reconstituting the golden pebble. The chromatic harmony of gold, intense black and white creates a soothing and precise composition.
Patents: Omecara Sarl 2021
Team Members: Nicolas Boon Creative Director
Tatiana Garcia Designer
Image Credits: Photographer Tatiana Garcia 2020