Dreamscape Instalație Multimedia by Nelson Chow

Dreamscape Instalație Multimedia by Nelson Chow is a highly esteemed winner of the very prestigious 2022 A' Design Award de Fier in Artă Plastică Competition Category.

FierArtă Plastică· 2022

Dreamscape Instalație Multimedia

by Nelson Chow

Client: K11 Concepts Limited

A' Design Award de Fier Winner in Artă Plastică Category

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The Design

About Dreamscape Instalație Multimedia

Dreamscape este o instalație multimedia amplasată în Grădina Boemă a K11 Musea din Hong Kong. Forma sculpturală pare să plutească deasupra solului și eliberează ceață la intervale regulate. Privită de la distanță, Dreamscape arată ca o scoică albă iluminată, ridicându-se dintr-un nor. De aproape, trei arcade se sprijină pe șase picioare subțiri care ating solul cu ușurință. În interior, peste 250 de lămpi luminoase în formă de bule urmează un program de iluminare temporizat. Materialele sunt rezistente la intemperii, durabile și ușoare, iar structura poate fi demontată pentru transport și reasamblată ulterior.

The Recognition

About the A' Design Award de Fier

Dreamscape Instalație Multimedia a câștigat A' Design Award de Fier, o recunoaștere prestigioasă acordată designurilor bune care îndeplinesc cerințele profesionale și industriale așteptate de la creații bine concepute. Câștigătorii Fierului demonstrează mare pricepere, înaltă specializare, înțelegere de specialitate și capacitate creativă din partea creatorilor lor. Se așteaptă ca Dreamscape Instalație Multimedia să fie o creație foarte apreciată, admirată și prețuită, practică și inovatoare. Acest design câștigător al A' Design Award de Fier integrează cele mai bune practici din industrie și are caracteristici tehnice competente îmbinate cu know-how și talent. Pentru acuratețea sa, Dreamscape Instalație Multimedia merită respect și este conceput pentru a aduce îmbunătățiri ale calității vieții care ajută la facerea lumii un loc mai bun.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Dreamscape is a voluptuous sculptural form that appears to float above the K11 MUSEA Bohemian Garden. It regularly disperses mist, thus, from afar, it appears as an illuminated white shell emerges from a billowing cloud, tempting guests to engage in a relaxing urban misty moment. Up close, three arches are anchored onto six feet that touch the ground lightly, emphasizing an ephemeral shared experience. Once inside, the 250 illuminated bubble lamps are timed to evoke dreaming in a sleeping cloud.
Dimensions & Packaging: H2600 x W3500 x D3500 (mm)
Tags: ncdesignandarchitecture, K11musea, victoriadockside, adriancheng, art, ncda
Production Technology: All materials had to be weatherproof, durable and light for outdoor display. The structure had to be designed for easy disassembly, transportation and reassembly. Placement of the 250+ illuminated bubbles were carefully calibrated so that they are ergonomically friendly while visually appealing. The light programme and wring of bubbles posed another challenge as it had to give the illusion of a sleeping cloud, and work in line with the mist performance that happens every 20 minutes.
Design Challenge: Dreamscape serves all ages, so we had to consider how different groups react. Children tend to run underneath, while adults usually prefer to stand and look at it. It had to be safe, and accessible to wheelchairs and walkers. It is open day and night, so we have focused on how different lighting combined with mist can create dissimilar, but mesmerizing experiences. Positioning each bubbles lamp had to be both visually pleasing and ergonomically safe.
Inspiration: Dreamscape, is a portmanteau word, blending and combining ‘dream’ and ‘escape’ to encapsulate our commitment to design a pause for busy minds by moving visitors from reality into ambiguity. We hope our playful multi-sensory sculptural design will make visitors dream in another dimension, and that this is more important than ever with the current limits on travel - we want people to imagine and dream the impossible. Dreamscape represents an exciting utopia and freedom, available to all.
Project Duration: The installation has been on display since September 2021 until March 2022 in K11 MUSEA, Victoria Dockside, Hong Kong. It will then be transported to other K11 premises around China.
Patents: Copyright belongs to New World Development Company Limited
Team Members: Nelson Chow
Raphael Pardo
Image Credits: HDP Photography Services Hong Kong
K11 MUSEA