Givenery Garden Ambalaj pentru Cremă de Mâini by Huizi Tian

Givenery Garden Ambalaj pentru Cremă de Mâini by Huizi Tian is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronz in Design de Ambalaje Competition Category.

BronzAmbalaje· 2023

Givenery Garden Ambalaj pentru Cremă de Mâini

by Huizi Tian

Client: Shero Ching

A' Design Award de Bronz Winner in Ambalaje Category

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Verified Award Winner

Verify Award Status for #141927

View at A' Design Award Press Release Award Badge

Colors

The Design

About Givenery Garden Ambalaj pentru Cremă de Mâini

Givenery Garden este un design de ambalaj pentru un set de trei creme de mâini cu efecte și arome diferite. Setul include o cutie cadou, trei cutii individuale și trei tuburi din aluminiu. Cutia cadou folosește o structură cu capac și bază, care adaugă un sentiment de ceremonie momentului deschiderii. Imprimarea pe carton alb și o acoperire tactilă protejează culoarea ilustrațiilor. Ilustrațiile combină elemente vegetale, precum trandafirul, margareta, bambusul și chiparosul, cu un font elegant cu serife. Tonurile întunecate susțin atmosfera calmă specifică produselor de aromaterapie.

The Recognition

About the A' Design Award de Bronz

Givenery Garden Ambalaj pentru Cremă de Mâini a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Givenery Garden Ambalaj pentru Cremă de Mâini să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Givenery Garden Ambalaj pentru Cremă de Mâini satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Dimensions & Packaging: Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
Tags: Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology: The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge: In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Research: In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration: The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Duration: The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow: The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.