Bws Design Web by Jason Chua and Cheyene Cheng

Bws Design Web by Jason Chua and Cheyene Cheng is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronz in Design Web Competition Category.

BronzWeb· 2024

Bws Design Web

by Jason Chua and Cheyene Cheng

Client: Black White Sheep Pte Ltd

A' Design Award de Bronz Winner in Web Category

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Verified Award Winner

Verify Award Status for #154550

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Bws Design Web

Îmbrățișând etosul conform căruia mai puțin înseamnă mai mult, designul site-ului BWS întruchipează angajamentul brandului față de simplitate în activitatea sa. Prioritizând textul, jocurile de cuvinte și elementele interactive, acesta ghidează utilizatorii să descopere ce contează cel mai mult pentru ei. În plus, servește drept vitrină pentru portofoliul BWS, evidențiind amploarea și calitatea proiectelor sale anterioare. Prin minimizarea dezordinii, complexității și distragerilor, designul asigură o experiență de utilizare fluidă și concentrată.

The Recognition

About the A' Design Award de Bronz

Bws Design Web a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Bws Design Web să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Bws Design Web satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: BWS stands as a boutique branding agency that harnesses a blend of technical, strategic, and creative prowess to achieve outstanding outcomes. The aspiration is to solidify their position as the favored agency within Asia and demonstrate their competencies via their website. Notably, the portfolio segment serves as a prominent feature, providing comprehensive glimpses into recent ventures spanning diverse industries as well as their thought process in creating them.
Dimensions & Packaging: Fully responsive website
Tags: Clean, modern, black and white, motion graphics, motion effects
Production Technology: Design tools: Adobe XD, Premiere Pro, Adobe Photoshop

Development tools: Elementor Pro, CMS, Hosted on google cloud.
Design Challenge: The hardest part was to take out a lot of unnecessary content and summarising it together, which includes the way we showcase our portfolio and how to convey our thoughts visually as designers.
Research: Our goal was not merely to craft a portfolio website, but to establish a digital presence that embodies our principles, captivates attention, and speaks to our intended audience. This involved extensive brainstorming to pinpoint our unique selling proposition (USP) and core messages and our key clients and their industry so that the website can better position itself and target the right customers on the long run.
Inspiration: The web design for BWS began with a black and white base, inspired by the brand's name black white sheep. It all started with a basic black and white framework, which was then enriched by the infusion of vibrant colors on the portfolio pages, enhancing the overall design. Bold text on a white background, with subtle animations, aimed to capture users' attention. This modern design reinforces the agency's reputation in Asia.
Project Duration: The project started in Jan 2023 and ended in April 2023 in Singapore.
Operation Flow: This website features an elegant design and subtle movement through several motion graphics, motion effects, animations.
Patents: Copyrights belong to Black White Sheep Pte Ltd 2023
Team Members: Creative Director: Cheyene Cheng, Jason Chua
Image Credits: All graphics and illustrations were designed from scratch by BWS