Hiroshima Dentetsu Prosop de Mâini by Hajime Tsushima

Hiroshima Dentetsu Prosop de Mâini by Hajime Tsushima is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronz in Design de Ambalaje Competition Category.

BronzAmbalaje· 2024

Hiroshima Dentetsu Prosop de Mâini

by Hajime Tsushima

Client: Tsushima Design

A' Design Award de Bronz Winner in Ambalaje Category

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Verified Award Winner

Verify Award Status for #155016

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Colors

The Design

About Hiroshima Dentetsu Prosop de Mâini

Acest prosop de mâini suvenîr, vândut în orașul Hiroshima, Japonia, are o legătură profundă cu istoria post-bombardament atomic a orașului. Este confecționat din cocori origami reciclați, simbolizând pacea, transformați în fire de raion. Designul prezintă două variante: una cu numere de tramvai care apar printr-o gaură, și alta cu tipografie care formează trepte când este desfășurat. Modelul prosopului reprezintă arborele prefecturii Hiroshima, arțarul, iar culorile imită designul tramvaiului. Aceste articole încapsulează spiritul Hiroshima, transmițând o dorință de pace.

The Recognition

About the A' Design Award de Bronz

Hiroshima Dentetsu Prosop de Mâini a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Hiroshima Dentetsu Prosop de Mâini să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Hiroshima Dentetsu Prosop de Mâini satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This hand towel is an "origami crane hand towel" made from recycled paper cranes donated by the city of Hiroshima in JAPAN.
The 650 is the exposed train.
This is made a design with a hole through which the 650 characters can be seen.
Maple, which is the pattern of the hand towel, is the prefectural tree of Hiroshima.
The other is a folded paper package. Also, when you open the folded package, the typography emerges in the form of overlapping stairs.
Dimensions & Packaging: The hand towel is 25cm x 25cm. Package is W175mm x H168mm x D20mm
The package is made of a single piece of paper. One has a hole cut out so that the number 650 can be seen. The other is that the typography appears in a stair-like manner.
The paper is folded over and over and a hole is punched so that the logo can be seen.
Tags: package design, towel, souvenir, typography, japan, hiroshima
Production Technology: This product is made by reusing origami cranes donated to Hiroshima Peace Memorial Park and processing them into rayon thread.
It is a souvenir that prays for peace, and has a concept unique to Hiroshima.
Design Challenge: "The most challenging aspect was creating the package on a single A3-sized sheet of paper. It was necessary to reduce costs. The problem is how to create an appealing package design using just one sheet of paper. Specifically, it was difficult to manually create the layered and staircase-like structure of the paper. By making holes, you can show the material of the towel.
Research: This product has a design based on the symbol of Hiroshima and the atomic bombed train. It is hoped that this will arouse interest in the message of peace and Hiroshima's history, contributing to peace efforts and raising awareness of Hiroshima. These effects will contribute to the environment, revitalize local communities, promote tourism, and raise awareness of peace.
Inspiration: Hiroshima is a city that has been rebuilt since the atomic bomb was dropped in 1945. Many people bring origami cranes to the Atomic Bomb Dome and Peace Park to pray. There are also many tourists from overseas.
Products made from recycled paper cranes are souvenirs filled with wishes for peace.
Project Duration: This product will be on sale from April 2023. It is sold at souvenir shops in Hiroshima Peace Memorial Park as a product targeting tourists and wishing for peace.
Operation Flow: This product is a souvenir with a wish for peace. A portion of the proceeds will be donated to the Hiroshima Peace Exchange Fund or the Atomic Bomb Dome Preservation Fund.
Team Members: Hajime Tsushima