Multi Pocket Shorts Europe Șort de Alergare by Masafumi Nakada - Mizuno Corporation

Multi Pocket Shorts Europe Șort de Alergare by Masafumi Nakada - Mizuno Corporation is a highly esteemed winner of the very prestigious 2024 A' Design Award de Fier in Articole Sportive Competition Category.

FierArticole Sportive· 2024

Multi Pocket Shorts Europe Șort de Alergare

by Masafumi Nakada - Mizuno Corporation

Client: Mizuno Corporation

A' Design Award de Fier Winner in Articole Sportive Category

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Verified Award Winner

Verify Award Status for #156729

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Colors

The Design

About Multi Pocket Shorts Europe Șort de Alergare

Totul pentru alergarea ta într-un singur șort; un șort de alergare dezvoltat pentru alergători care transportă smartphone, chei, monede, carduri, geluri energizante, batoane nutritive și multe altele. Echipat cu buzunar din material elastic la 360 de grade în jurul șoldului. Un design original și elaborat pentru depozitare și pentru a preveni zguduirea obiectelor în interiorul buzunarului. Există un buzunar cu fermoar brevetat în interiorul plasei pentru a păstra obiectele importante. Designerii își propun să stabilească un nou standard pentru șorturile de alergare prin această soluție la probleme din perspectiva alergătorului.

The Recognition

About the A' Design Award de Fier

Multi Pocket Shorts Europe Șort de Alergare a câștigat A' Design Award de Fier, o recunoaștere prestigioasă acordată designurilor bune care îndeplinesc cerințele profesionale și industriale așteptate de la creații bine concepute. Câștigătorii Fierului demonstrează mare pricepere, înaltă specializare, înțelegere de specialitate și capacitate creativă din partea creatorilor lor. Se așteaptă ca Multi Pocket Shorts Europe Șort de Alergare să fie o creație foarte apreciată, admirată și prețuită, practică și inovatoare. Acest design câștigător al A' Design Award de Fier integrează cele mai bune practici din industrie și are caracteristici tehnice competente îmbinate cu know-how și talent. Pentru acuratețea sa, Multi Pocket Shorts Europe Șort de Alergare merită respect și este conceput pentru a aduce îmbunătățiri ale calității vieții care ajută la facerea lumii un loc mai bun.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: -EVERYTHING FOR YOUR RUN IN ONE SHORTS-

A running shorts developed for runners who carry smartphone, keys, coins, cards, energy gels, snack bars and more.
Equipped with 360 degree stretch fabric pocket around the hip. An original elaborate design for storage and to prevent items from shaking inside the pocket.
There is a patented zip pocket inside the mesh to store your important items.
We aim to make NEW STANDARD OF RUNNING SHORTS with this PROBLEM SOLUTION FROM A RUNNER'S PERSPECTIVE.
Dimensions & Packaging: This product is made from at least 50% recycled polyester fibres.
MATERIAL(Body 88%Polyester, 12%Elastane)(Waist 84%Polyester, 16%Elastane)(Mesh pocket 77%Polyester, 23%Elastane)
SIZE(S, M, L, XL, XXL)
MEASUREMENT of M(Rise Length 25.8cm)(Inside Leg Length 15.5cm)(Waist 69.0cm)(Bottom Width 30.5cm)
Tags: Multi Pocket Shorts
Production Technology: We decided that an approach to update the side pockets that are commonly used will not solve the runner's problem. By putting pockets all around the hip, we aimed to build storage and stability of items.
The pockets are equipped around the hip where you least feel the items shaking. You can utilize the 360 degree with the updated storage ability.
Design Challenge: The development of this running shorts was made by paying close attention to how it looks when runners wear it. We aimed for a pocket design that would hide under jackets and t-shirts so that the 360 degree pocket would not stand out.
Research: We made depth interview with more than 100 runners in 4 countries. Italy and France as leaders of trend, Japan and Thailand as leaders of global warming. 95% run with at least 1 item. 65% run with key(No.1) and 50% run with smartphone(No.2).
These are the details of what they said. -I have many belongings during the run. Number of pocket and size of pocket are not enough. -If I put smartphone in the side pocket of running shorts, it's bounding during the run and so uncomfortable.
Inspiration: Focused on the running characteristic of MOVING WITH ITEMS IN POCKETS. Since not many sports are played with ITEMS IN POCKETS, each sports brand has not deeply investigated in the development of it.

As a result of hearing runner's opinions, we found out that runners feel stressed with NOT HAVING ENOUGH SPACE TO CARRY ITEMS or ITEMS SHAKING IN POCKETS.

Considering GLOBAL WARMING and ADVANCE OF TECHNOLOGY, runners who run with their drinks and smartphones will increase.
Project Duration: This Multi Pocket Shorts Europe is ver.2 of Multi Pocket Shorts series.
In 2018, we launched Multi Pocket Shorts ver.1 in Japan. We are currently expanding the recognition of ver.1 as a RUNNING SHORTS THAT SOLD EVERY 80 SECONDS. Ver.1 also got 2022 GOOD DESIGN AWARD in Japan as attached link.
In Feb 2024, we will launch ver.2 in Europe which is Multi Pocket Shorts Europe.
To adjust to European market, it has below specialities which ver.1 didn't have.
Multi Pocket Shorts Europe is made from recycled polyester fibres. And it has zip pocket and inner brief which were requested by European runners.
Operation Flow: -It is built to suppress the movement of items by reducing the unnecessary space in pockets. The 360 degree pockets are divided into 7 different sizes so runners can choose which pocket to use depending on the size of their belongings. By using stretch fabric on the pockets, it is designed to change shape according to the size of items.
-It is built to suppress the shake by attaching items inside pockets closely to the body. The pocket is made with a slightly tight silhouette, but by adopting a stretch fabric, runners can wear it by stretching the fabric.
Patents: PATENT of zip pocket in stretch mesh pocket
No.(7107990)
Holder(Mizuno Corporation)
Year(2022)
Jurisdiction(Japan)
Image Credits: Mizuno Corporation