Rams Beyond Etro Birou de Vânzări by Arkiteam Architecture is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronz in Design Interior Competition Category.
BronzInterior· 2025
Rams Beyond Etro Birou de Vânzări
Client: Rams Global
A' Design Award de Bronz Winner in Interior Category
Verified Award Winner
Verify Award Status for #168735The Design
About Rams Beyond Etro Birou de Vânzări
Rams Beyond Etro este un birou de vânzări și showroom situat în Istanbul. Interiorul se întinde pe 1650 de metri pătrați și este organizat sub forma unei galerii. Suprafețele albe încadrează opere de artă curatoriate și un machetă a proiectului rezidențial. Pereții curbați sunt realizați din placi de gips-carton, iar plafonul este finisat cu panouri metalice personalizate care reflectă lumina. Pardoseala din piatră naturală albă pune mai bine în evidență formele fluide și jocul de umbre. O fațadă din sticlă tip spider conectează interiorul cu orașul. Un traseu clar ghidează vizitatorii de la recepție către zonele principale de expunere.
The Recognition
About the A' Design Award de Bronz
Rams Beyond Etro Birou de Vânzări a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Rams Beyond Etro Birou de Vânzări să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Rams Beyond Etro Birou de Vânzări satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rams Beyond Sales Office blends architecture and art in a gallery like space. Its all white interior, framed by a spider glass facade, enhances curated artworks and the building model. Curved forms and shadow play add depth, while a metallic gloss ceiling reflects light elegantly. This immersive showroom balances design, materiality, and storytelling, offering a refined experience that mirrors the essence of Rams Beyond Etro Residence.
- Dimensions & Packaging
- 1650 sqm
- Tags
- Sales Office, Showroom, Retail, Interior Design, Curves, Art
- Production Technology
- The design showcases precise gypsum board craftsmanship to achieve seamless curves, reflecting high quality workmanship. The ceiling features custom metal panels, adding a unique aesthetic. The white natural stone flooring highlights the fluid forms, making shadows more visible and enhancing the spatial effect.
- Design Challenge
- The hardest part of this design activity was balancing two contrasting concepts an art gallery and a functional sales office. We had to present the project model as an art piece while ensuring privacy in the presentation rooms. Achieving this within an open, flowing space with curved elements posed a unique challenge.
- Research
- The research behind the Rams Beyond Sales Office design focused on color and lighting selection, tested to enhance art visibility and ambiance. Traffic analysis ensured optimal exposure, making the showroom facade visible from all directions. The design balances aesthetics with functionality for a seamless experience.
- Inspiration
- Inspired by Rams Beyond Etro, the sales office is a curated gallery where curves, light, and shadow shape the space. All white surfaces amplify artworks, while a spider glass facade creates a dynamic urban showcase. The metallic gloss ceiling enhances depth, reflecting light smoothly. Flowing forms sculpt light and shadow, creating an engaging spatial experience that ensures visitors feel the project's sophistication.
- Project Duration
- Located in Istanbul, the project commenced in April 2024 and was completed in June 2024.
- Operation Flow
- The showroom layout ensures seamless flow, guiding visitors through an immersive journey. A clear circulation path leads from the reception to key experience zones, highlighting the building model and curated art pieces. The open plan design fosters engagement, while the spider glass facade connects the interior with the city. Carefully selected materials and lighting enhance interaction, making every moment a refined experience.
- Team Members
- Enes Cicekci, Seda Dundar
- Image Credits
- Arkiteam Architects
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