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Zun Fu Centru de Vânzări by Zhijiang Shan

Zun Fu Centru de Vânzări by Zhijiang Shan is a highly esteemed winner of the very prestigious 2025 A' Design Award de Argint in Design Interior Competition Category.


ArgintInterior· 2025

Zun Fu Centru de Vânzări

by Zhijiang Shan

Client: Rong Jie Studio

A' Design Award de Argint Winner in Interior Category

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The Design

About Zun Fu Centru de Vânzări

Designul interior se inspiră din cultura spațială tradițională chineză și din simbolismul poetic, prezentând o interpretare contemporană a arhitecturii ceremoniale. Inspirat de ritualurile istorice din Luoyang, spațiul integrează elemente precum piatra, bambusul și motivele cu bujori. Un parcurs liniar organizează călătoria vizitatorului prin zone de sosire, negociere și reflecție. Iluminatul sculptural și materialele stratificate creează un mediu calm și imersiv care îmbină identitatea culturală cu estetica modernă.

The Recognition

About the A' Design Award de Argint

Zun Fu Centru de Vânzări a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca Zun Fu Centru de Vânzări să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. Zun Fu Centru de Vânzări este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project features a layered spatial sequence composed of reception, negotiation, and contemplation zones. A central water feature anchors the lobby, while suspended sculptures animate the ceiling. Materials such as stone, bamboo, brushed brass, and dark wood define a rich palette. Lighting transitions guide users through the space, integrating symbolic forms with functional clarity. The result is a culturally rooted yet contemporary commercial environment.
Dimensions & Packaging
Total area: approx. 600 sqm; lobby height: 6.5m. Main finishes include marble flooring, brass inlays, walnut veneer, rattan detailing, custom aluminum panels, and stone carvings. Lighting integrates 3000K LED strips, downlights, and a flowing crystal chandelier. Structure uses steel frames, in-situ concrete walls, and dry-hung stone and aluminum cladding.
Tags
Chinese interior design, immersive real estate space, spatial culture, ceremonial architecture, stone and wood finishes, Luoyang architecture, modular commercial design
Production Technology
The project applies CNC engraving, modular dry-hang systems, and hybrid material detailing. It features natural stone, brushed metal, rattan, wood veneer, leather, and bamboo, enhanced with concealed LED systems. The approach fuses modern fabrication with traditional textures to produce a polished, expressive space.
Design Challenge
The challenge was how to translate traditional Chinese culture into modern construction and design, aligning with contemporary aesthetics and lifestyles. The 600 sqm site required precise balancing of narrative expression, functional layout, and construction feasibility.
Research
The project researched cultural symbols, traditional Chinese spatial rhythm, and user behavior in immersive commercial interiors. It involved ceremonial flow studies, user interviews, spatial modeling, and material integration strategies to guide narrative and atmosphere.
Inspiration
The project draws inspiration from traditional Chinese notions of ritual, symbolism, and spatial procession. Referencing Luoyang's historical architecture and poetic traditions, the design reimagines ceremonial experiences through a modern lens. Sculptural lighting, refined materials, and a layered narrative reflect a cultural continuity that balances heritage with contemporary function.
Project Duration
The project is located in Luoyang, China. Design began in January 2018, construction was completed by November 2018, and it officially opened in December 2018 as the main sales and exhibition center for the Zun Fu residential development.
Operation Flow
The space is planned with ritualistic rhythm. Visitors enter via a pine pathway, welcomed by a ceremonial gateway and lighting. The layout transitions through brand storytelling, negotiation, and contract signing areas. Spatial modulation, light orchestration, and sensory transitions reinforce the layered experience.
Image Credits
Photographer: Xushan Geng

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