Zhanlu Tea Design de Ambalaj pentru Ceai din Plante by Xi'an Academy of Fine Arts

Zhanlu Tea Design de Ambalaj pentru Ceai din Plante by Xi'an Academy of Fine Arts is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronz in Design Grafic Competition Category.

BronzGrafică· 2026

Zhanlu Tea Design de Ambalaj pentru Ceai din Plante

by Xi'an Academy of Fine Arts

Client: Xi'an Academy of Fine Arts

A' Design Award de Bronz Winner in Grafică Category

13,024

Verified Award Winner

Verify Award Status for #182018

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhanlu Tea Design de Ambalaj pentru Ceai din Plante

Zhanlu este un proiect de branding și design de ambalaj pentru un ceai din plante creat pentru Mausoleul Împăratului Galben. Conceptul se inspiră din imaginea rouei de dimineață din poezia clasică chineză, sugerând puritate și hrănire delicată. Amestecul combină fructul călugărului, lemn dulce, ophiopogon, zmeură și pecetea lui Solomon, urmând principiul tradițional conform căruia aromele acre și dulci împreună ajută la generarea umidității. Fiecare pliculeț de ceai de 5 g este sigilat într-un săculeț rezistent la umiditate. Cutiile din carton cretat folosesc tipar offset și folio la cald cu elemente grafice inspirate din dinastia Han.

The Recognition

About the A' Design Award de Bronz

Zhanlu Tea Design de Ambalaj pentru Ceai din Plante a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Zhanlu Tea Design de Ambalaj pentru Ceai din Plante să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Zhanlu Tea Design de Ambalaj pentru Ceai din Plante satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Zhanlu is inspired by the idea of light nourishment and the purity of morning dew. Created for the Mausoleum of the Yellow Emperor, it blends monk fruit, licorice, ophiopogon, raspberry, and Solomons seal, following the traditional principle that sour and sweet together help generate moisture. Warm, gentle, and balanced, it offers visitors a moment of natural comfort and a quiet connection to ancient wisdom.
Dimensions & Packaging: Each bag contains 5 g of blended herbs, with 50 g per box. Individual sachets are sealed in moisture proof laminated film to ensure freshness and hygiene. Packaging includes a coated paperboard carton and a premium rigid gift box with specialty paper wrapping and inner tray. Suitable for hot water brewing, one sachet per cup. Store in a cool, dry place.
Tags: Light Nourishment, Herbal Tea, Moisturizing Formula, Brand Design
Production Technology: Zhanlu is made with selected herbs that are cleaned, low temperature dried, and finely cut to preserve aroma and quality. The blend is packed into 5 g food grade tea bags and sealed in moisture proof sachets. Cartons and rigid gift boxes use coated paperboard with offset printing and hot stamping to present refined Han inspired graphics.
Design Challenge: The challenge was translating traditional wellness philosophy into a contemporary product without losing cultural depth. Rooted in classical theory, the concept had to remain clear and appealing to modern users. The key was balancing herbal efficacy, taste, symbolism, and packaging in one refined and coherent design.
Research: This project explores how traditional Chinese wellness philosophy can be translated into contemporary cultural product design. Based on the principle that sour and sweet flavors generate moisture, the formula blends monk fruit, licorice, polygonatum, ophiopogon, and raspberry to support gentle hydration. Inspired by classical poetry and Han aesthetics, the packaging reinterprets traditional symbolism in a modern tea product, linking heritage, health, and mindful self care.
Inspiration: The inspiration for Zhanlu comes from the image of morning dew in ancient Chinese poetry, pure, quiet, and life giving. It draws from the sacred atmosphere of the Mausoleum of the Yellow Emperor, especially the ancient cypress trees that have endured for millennia. The concept of light nourishment and the traditional principle that sour and sweet create moisture shaped the formula, expressing harmony between nature, heritage, and gentle self care.
Project Duration: The project was completed on February 18, 2026. The client is based in the Yangtze River Delta region of China. Concept development, herbal formulation research, and packaging design were carried out in Xian, Shaanxi Province, China. The project integrates regional cultural resources with contemporary design practice, bridging eastern market demand and northwestern cultural heritage context.
Operation Flow: Open the outer carton or gift box and remove one individually sealed sachet. Tear open the moisture proof wrapper and place one 5 g tea bag into a cup. Add approximately 250 to 300 ml of hot water and steep for 3 to 5 minutes. The tea gradually releases a gentle sweetness and light herbal aroma.

After touring the mausoleum, visitors hold the warm cup, pause, and sip slowly. The interaction is simple and intuitive, open, brew, inhale, taste, creating a quiet ritual that connects body, breath, and cultural memory in a brief moment of nourishment.
Patents: Copyrights belong to Ma Lan, Xi'an Academy of Fine Arts, 2026.

Packaging structure design patent pending. Patent Holder: Xi’an Academy of Fine Arts. 2026. China.

Visual system and illustration artworks are protected under applicable copyright laws.
Team Members: Lan Ma
Guangyi Tang
Yinghua Wang
Lianfa Xu
Wanhui Huang
Zhifei Fu
Shunfeng Zhang
Jinyuan Zhang
Image Credits: Image #1: Designers Ma Lan and Tang Guangyi (Product Designer / Visual Designer), Zhanlu Sweet and Moisturizing Tea Main Packaging, 2026.

Image #2: Designers Wang Yinghua, Jinyuan Zhang, Shunfeng Zhang and Huang Wanhui (Illustrator / Graphic Designer), Botanical and Han Inspired Illustration Series, 2026.

Image #3: Designers Xu Lianfa and Tang Guangyi (Packaging Engineer / Visual Designer), Light Luxury Gift Box Structure and Visual System, 2026.

Image #4: Designers Ma Lan, Wang Yinghua and Huang Wanhui (Product Designer / Illustrator / Graphic Designer), Ingredient Visualization and Cultural Motif Development, 2026.

Image #5: Designers Ma Lan, Tang Guangyi, Xu Lianfa and Zhifei Fu (Product Designer / Visual Designer / Packaging Engineer / Design Coordination), Integrated Packaging and Structural Realization, 2026.