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Zhishan 1299 Ambalaj pentru ceai verde by Qianqian Ma

Zhishan 1299 Ambalaj pentru ceai verde by Qianqian Ma is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronz in Design de Ambalaje Competition Category.


BronzAmbalaje· 2026

Zhishan 1299 Ambalaj pentru ceai verde

by Qianqian Ma

Client: Lijiashan

A' Design Award de Bronz Winner in Ambalaje Category

Colors

The Design

About Zhishan 1299 Ambalaj pentru ceai verde

Zhishan 1299 este o cutie cadou concepută pentru ceai verde organic cultivat în grădini de ceai de mare altitudine. Forma unei singure frunze cu mugure este decupată ca formă traforată pe suprafața cutiei, transformând forma produsului într-un simbol memorabil. Când cutia este deschisă, structura se desface și se extinde în sus într-o formă de munte, evocând caracterul chinezesc pentru munte și grădina de ceai aflată la o altitudine de 1299 de metri. Pe suprafață sunt aplicate folio auriu și lăcuire UV. Treizeci de pachete mici umplute cu azot din interior păstrează ceaiul proaspăt și vizibil.

The Recognition

About the A' Design Award de Bronz

Zhishan 1299 Ambalaj pentru ceai verde a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Zhishan 1299 Ambalaj pentru ceai verde să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Zhishan 1299 Ambalaj pentru ceai verde satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Zhishan 1299 organic green tea is produced in high-altitude organic tea gardens. The single bud leaf shape is expressed in a hollow form on the packaging box surface, transforming the product form into a packaging memory symbol. Opening the box, a "mountain shaped tea garden" suddenly appears, with the packaging resembling the Chinese character "mountain", reflecting the growing environment of high-altitude green tea at an altitude of 1299 meters.
Dimensions & Packaging
Width 300mm x Depth 200mm x Height 150mm
Tags
High mountain, green tea, organic,gift box,packaging
Production Technology
Gold stamping and UV coating
Design Challenge
This is a high-end gift box that takes into account consumers' daily tea drinking habits while ensuring the freshness of the tea leaves. We have set up 30 independent small packages inside the packaging, each filled with nitrogen gas. This not only allows for good display, but also ensures the freshness of the tea leaves and showcases the natural environment for tea growth.
Research
We conducted on-site inspections of the environment in which tea grows, and the tall mountains, fresh air, and suitable climate provide natural protection for tea. In the packaging design, the unfolding and stretching of the box are provided to present the form of a mountain, artistically restoring the style of a high-altitude tea garden. Once the packaging was launched, it was deeply loved and purchased by consumers.
Inspiration
The design inspiration comes from a single bud shape during picking, only picking new teeth that have just been revealed before Qingming Festival. The shape of a single bud leaf is expressed in a hollow form on the packaging box surface. When the packaging gift box is opened, it presents the natural environment of high mountains where tea grows. Tea buds extend from halfway up the mountain to the top, like layers of screening for tea quality.
Project Duration
The project lasts 2 months
Operation Flow
This packaging features the shape of tea leaves as its core element. When the gift box is opened, it forms a mountain shape, which can be stretched upwards to create a mountain shape. This allows consumers to feel that the tea growing environment is very ecological and natural, while also showcasing the small cans of tea inside.
Patents
Trademark: "Trademark (2011) Sichuan Yizhichun Tea Industry Co., Ltd."
Team Members
Qianqian Ma
Zhaocheng He

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