Florasterisk Funcție principală: Logo by Dheeraj Bangur is a highly esteemed winner of the very prestigious 2026 A' Design Award de Fier in Design Grafic Competition Category.
FierGrafică· 2026
Florasterisk Funcție principală: Logo
Client: Brandsthan
A' Design Award de Fier Winner in Grafică Category
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The Design
About Florasterisk Funcție principală: Logo
Text carte: Florasterisk îmbină simbolismul floral cu claritatea geometrică a unui asterisc. Designul formează o compoziție rotativă cu opt petale, în care litera F este integrată subtil în structură, creând un semn unitar și memorabil. Simetria echilibrată și geometria vectorială precisă sporesc claritatea și armonia vizuală la orice scară. Construcția sa minimalistă asigură adaptabilitatea pentru ambalaje, tipar și aplicații digitale, rezultând o identitate distinctivă care comunică eleganță, precizie și o recunoaștere vizuală puternică.
The Recognition
About the A' Design Award de Fier
Florasterisk Funcție principală: Logo a câștigat A' Design Award de Fier, o recunoaștere prestigioasă acordată designurilor bune care îndeplinesc cerințele profesionale și industriale așteptate de la creații bine concepute. Câștigătorii Fierului demonstrează mare pricepere, înaltă specializare, înțelegere de specialitate și capacitate creativă din partea creatorilor lor. Se așteaptă ca Florasterisk Funcție principală: Logo să fie o creație foarte apreciată, admirată și prețuită, practică și inovatoare. Acest design câștigător al A' Design Award de Fier integrează cele mai bune practici din industrie și are caracteristici tehnice competente îmbinate cu know-how și talent. Pentru acuratețea sa, Florasterisk Funcție principală: Logo merită respect și este conceput pentru a aduce îmbunătățiri ale calității vieții care ajută la facerea lumii un loc mai bun.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Florasterisk is a refined brand identity where floral symbolism merges with the geometry of an asterisk to express uniqueness and individuality. The rotating eight-petal structure subtly integrates the letter F, forming a dynamic emblem that suggests fragrance diffusion and elegance. Its balanced symmetry, minimal construction, and scalable vector form ensure strong recognizability across luxury perfume packaging, branding, and digital applications.
- Dimensions & Packaging
- The Florasterisk logo is developed as a vector-based identity using scalable Bezier paths, ensuring infinite resolution independence. The master artwork is created on a proportional grid system with radial symmetry, maintaining consistent stroke ratios. Deliverables include AI, EPS, SVG, and PDF formats in CMYK, RGB, and Pantone color systems. Minimum clear space equals 0.5x logo height, with recommended minimum reproduction size of 10 mm for print and 40 px for digital clarity.
- Tags
- Florasterisk, Perfume as Unique as You, Flora, Asterisk, Letter F logo, Luxury Perfume, Motif, Floral Logo, Packaging Design. Logo Design, Brandsthan
- Production Technology
- The Florasterisk logo is constructed using a parametric geometric system combining floral symmetry, an asterisk structure, and an abstracted letter F embedded within the radial form. The motif is developed through precise angular rotation and vector Bézier curves to achieve optical balance and clarity. Stroke refinement and negative space optimization ensure legibility at all scales. The design supports versatile production including foil stamping, embossing, laser engraving, and high-resolution digital applications.
- Design Challenge
- The primary challenge was integrating three distinct elements—flora, asterisk, and the letter F—into a single cohesive form without visual clutter. Maintaining symmetry while preserving recognizability required multiple iterations and precise geometric control. Balancing aesthetics with scalability across print and digital mediums was another constraint. Limited references for such hybrid symbolism demanded self-driven exploration, ensuring the final mark remained both meaningful and universally adaptable.
- Research
- This is exploratory and practice-based research aimed at creating a distinctive symbolic identity. The objective was to merge floral aesthetics, an asterisk form, and the letter F into one cohesive mark. The methodology involved iterative sketching, geometric construction, and visual testing. Data was gathered through self-driven exploration and design tools like Adobe Illustrator. No formal participants were involved. The result is a balanced, memorable form. The insight highlights how geometry enhances identity clarity, impacting branding, recognition, and visual communication in real-world applications.
- Inspiration
- The inspiration for Florasterisk emerged from exploring the symbolic relationship between flowers and individuality in perfumery. Flowers represent the origin of fragrance, while the asterisk symbolizes uniqueness and distinction. By studying floral symmetry and minimal geometric forms, the design integrates both ideas into a rotating emblem that subtly forms the letter F. The goal was to create a timeless symbol reflecting elegance, uniqueness, and the expressive nature of personal fragrance.
- Project Duration
- The project started in April 2025 in Jaipur and finished in May 2025 in Jaipur
- Operation Flow
- The Florasterisk logo is designed to create an immediate visual connection through its balanced floral form and subtle F integration. The eye naturally follows its radial flow from center to edges, making it easy to recognize and remember. Its clean structure adapts smoothly across print and digital uses, maintaining clarity at all sizes. This harmony of form and meaning allows the logo to communicate elegance, identity, and distinction effectively.
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