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Dowell Insight Centru de vânzări by Yi Tonghua

Dowell Insight Centru de vânzări by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award de Argint in Design Interior Competition Category.


ArgintInterior· 2020

Dowell Insight Centru de vânzări

by Yi Tonghua

Client: Zest Art

A' Design Award de Argint Winner in Interior Category

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Verified Award Winner

Verify Award Status for #91598

Colors

The Design

About Dowell Insight Centru de vânzări

Dowell Insight este un centru de vânzări care îmbină stilul britanic clasic cu designul modern, sub tema Ceaiul de după-amiază în Kensington. Fațada din cărămidă roșie se inspiră din clădirile britanice de cărămidă roșie, iar textilele decorative în aceeași culoare împodobesc interiorul. Holul simetric folosește matrice de iluminat dispuse pentru a contura imaginea drapelului Union Flag. Un separator arcuit delimitează zona de negociere, unde scaunele roșii, o canapea neagră și o măsuță de ceai aurie creează un spațiu relaxant pentru conversație. Proiectul se întinde pe 1300 de metri pătrați.

The Recognition

About the A' Design Award de Argint

Dowell Insight Centru de vânzări a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca Dowell Insight Centru de vânzări să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. Dowell Insight Centru de vânzări este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The sales center is a mixed space of classical British style and modern fashion style under the theme of Afternoon Tea in Kensington.
Dimensions & Packaging
Project Area: 1300 square meters
Tags
Zest Art, Yi Tonghua, Dowell Insight, classical British style
Production Technology
The lobby is decorated in symmetrical style with carefully-arranged lighting matrixes to outline the image of the Union Flag. The negotiation area is separated from the lobby by an arched European-style partition. A black iron rack, red chairs and a black couch enclose a golden tea table, creating a comfortable and relaxing space for communication; the sweet magnolias, the antique clock and the fountain sculpture are all elaborate details to highlight British romance.
Design Challenge
In the process of design, these two parties have kept the same idea: based on the requirements of the users, the design should integrate architecture, interior, art and culture to create an interesting lifestyle and a warm community, which will realize the dream for high-quality life.
Research
Good space experience is not only to show the present but also to reflect the past and reveal the future. Therefore, whether the functions of a space are flexible and sustainable as time passes by is what the real estate group and the design studio are thinking about and exploring for.
Inspiration
Drawing inspirations from red brick buildings of British style, the designer has integrated the architectural elements with his own understanding of art, creating a red brick facade. In addidtion, soft furnishings of the same color are used to decorate the interior space.
Project Duration
Project Area: Guiyang, China
Completion Date: March,2019
Operation Flow
The designer has simplified the complicated style of traditional European architecture, only to keep the classical outline and circular arch. Modern design skills are combined with historical symbols, presenting a more fresh and distinctive British atmosphere within the classical and elegant structure.
Team Members
Yi Tonghua
Image Credits
Photography: MENDO WONG

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