CoDe Muzeu de Design de Tihany Design and Matteo Vercelloni

Lucrarea CoDe Muzeu de Design de Tihany Design and Matteo Vercelloni este un câștigător de mare prestigiu al premiului 2020 A' Design Award de Aur în Categoria de Competiție Patrimoniu Cultural.

AurPatrimoniu Cultural· 2020

CoDe Muzeu de Design

de Tihany Design and Matteo Vercelloni

Client: Tihany Design; Matteo Vercelloni

Câștigător al premiului A' Design Award de Aur în Categoria Patrimoniu Cultural

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Designul

Despre CoDe Muzeu de Design

CoDe este un muzeu de design amplasat la bordul unei nave de croazieră. Muzeul prezintă 470 de exponate de design italian din anii 1930 până în prezent, incluzând piese de mobilier, articole de modă și obiecte de uz cotidian. CoDe se întinde pe 400 de metri pătrați într-o zonă cu trafic intens, situată între două spații de divertisment. Amenajarea este construită în jurul unui portal-traseu pietonal format dintr-o serie de arce din oțel inoxidabil iluminate din interior. Oaspeții pot traversa spațiul ca pe un coridor sau se pot abate pentru a admira exponatele de pe fiecare parte, ceea ce încurajează vizitele repetate.

Recunoașterea

Despre A' Design Award de Aur

CoDe Muzeu de Design a câștigat A' Design Award de Aur, o recunoaștere nespus de prestigioasă acordată designurilor de prim rang, minunate și remarcabile. Câștigătorii Aurului sunt creații extrem de inovatoare, vizionare și orbitor de strălucitoare, care reflectă geniul, înțelepciunea și măiestria designerilor lor. Se așteaptă ca CoDe Muzeu de Design să fie o invenție foarte lăudată, creatoare de tendințe și monumentală, care oferă o valoare fără precedent. Acest design câștigător al A' Design Award de Aur este un proiect spectaculos și respectat, care aduce mari beneficii și împinge limitele artei, științei, designului și tehnologiei. CoDe Muzeu de Design creează sentimente intense de dorință, trezește pasiunea, încurajează creativitatea și fascinează.

În Spatele Designului

Dosar de Presă

Credite, membri ai echipei și detalii tehnice furnizate de designer.

Proprietăți Unice: As the first design museum on a cruise ship, CoDe showcases the broad and renowned creative Italian talents that transformed the world with innovation, design and style. The collection's 470 exhibits connect to the history of Made in Italy, making these design objects true points of reference for Italy's global influence from the 1930s to the present. CoDe's highly contemporary stainless steel portal meets the challenges of the high traffic space with a series of arches lit from the inside. As the rings of the tunnel separate, guests can veer off the pathway to explore the exhibits.
Dimensiuni și Ambalare: 400 sq/m
Etichete: Museum, Italy, Italian, Cruise, Ship, Costa, Design Museum, Costa Smeralda, Culture
Tehnologie de Producție: CoDe is located in a high traffic area onboard Costa Smeralda, along the pathway between two major entertainment venues. In order to allow for flow of movement in this space, the museum was designed around a walking path portal made up of a series of stainless steel arches. Guests have the freedom to move through the museum as a corridor space as well as the invitation to discover the various displays by veering off into the exhibits on each side of the portal. This design encourages guests to return to the museum many times throughout their trip, discovering more of the CoDe collection of iconic Italian design and culture at each visit.
Provocare de Design: CoDe aims to present through a selection of artifacts, most of which are still produced today, the vitality of objects and furnishings that remain the classics of Italian design from the 1930s to the present. The museum is a multifaceted self-portrait of Italy over time, an intricate mosaic made up of many stories.
Cercetare: Curator Matteo Vercelloni contributed his expertise in Italian architecture and design as well as extensive research on Italian design from the 1930s to the present. The CoDe collection of 470 exhibits was meticulously researched and selected for its storyline and representation of iconic Italian design, its global impact and its connection to the ship's theme Italy's Finest. Designer Adam Tihany served as Creative Director of Costa Smeralda, creating the theme Italy's Finest and the overall interior vision of the ship. CoDe is the only space onboard that he designed directly.
Inspirație: CoDe, or Costa Design Museum, was conceived as a unique and unifying feature of the new cruise ship, Costa Smeralda. Just as every major international city has a proud display of cultural heritage in its museums, CoDe was created to serve as the metropolitan epicenter of ship and a concentrated summary of the ship's theme, Italy's Finest. CoDe crowns the 3,300-cabin ship with a direct celebration of modern Italian design, from fashion and film to transportation and household objects. CoDe's interactive and engaging experience invites guest to step into the Bel Paese through the most iconic Italian designs.
Durata Proiectului: CoDe was introduced December 2019 onboard the new cruise ship, Costa Smeralda, as a permanent feature of the ship.
Flux Operațional: The cruise guest is part of what we refer to as a 'captive audience,' because they are fully engaged with ship activities during the time spent at sea. CoDe is an innovative and high design concept that provides Costa Smeralda guests with a meaningful and fun cultural experience- and one they can continue to interact with and learn from during the duration of their time onboard.
Membrii Echipei: Museum Design: Tihany Design
Design of Exhibitions: Matteo Vercelloni
Curator: Matteo Vercelloni with Paola Gallo
Graphic Design: Cristina Menotti
Movie selection: Roberto Dassoni
Fashion Research and selection: Augusta Grecchi
Credite Imagini: Image #1 Photographer Andrea Martiradonna, Curator Matteo Vercelloni, Designer Adam D. Tihany, CoDe Portal, 2019
Image #2 Photographer Andrea Martiradonna, Curator Matteo Vercelloni, Designer Adam D. Tihany, Transportation Exhibit, 2019
Image #3 Photographer Andrea Martiradonna, Curator Matteo Vercelloni, Designer Adam D. Tihany, Iconic Italian Design Exhibit, 2019
Image #4 Photographer Andrea Martiradonna, Curator Matteo Vercelloni, Designer Adam D. Tihany, Memorabilia, 2019
Image #5 Photographer Andrea Martiradonna, Curator Matteo Vercelloni, Designer Adam D. Tihany, Furniture Design Exhibit, 2019