BRC Star Amber Centru de vânzări by Rui Ning and Timson Zi

BRC Star Amber Centru de vânzări by Rui Ning and Timson Zi is a highly esteemed winner of the very prestigious 2020 A' Design Award de Aur in Design Interior Competition Category.

AurInterior· 2020

BRC Star Amber Centru de vânzări

by Rui Ning and Timson Zi

Client: Gnd N+ Design & Acme Casa

A' Design Award de Aur Winner in Interior Category

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Colors

The Design

About BRC Star Amber Centru de vânzări

BRC Star Amber este un centru de vânzări situat în Fuzhou, China. Interiorul se întinde pe 500 de metri pătrați, pe două etaje, și este centrat pe o zonă cu macheta proiectului. Deschiderile arcuite, liniile curbe și tonurile de auriu și bej evocă stilul Art Deco, în timp ce albastrul Klein și roșul Bordeaux adaugă contrast. Instalațiile de artă, materialele naturale și benzile luminoase conturează o atmosferă deschisă. O zonă de negociere, o sală pentru semnarea contractelor, o cameră VIP și un bar de apă sunt amplasate dincolo de intrare. O sală de realitate virtuală la etajul al doilea le permite vizitatorilor să previzualizeze viitoarele spații de locuit.

The Recognition

About the A' Design Award de Aur

BRC Star Amber Centru de vânzări a câștigat A' Design Award de Aur, o recunoaștere nespus de prestigioasă acordată designurilor de prim rang, minunate și remarcabile. Câștigătorii Aurului sunt creații extrem de inovatoare, vizionare și orbitor de strălucitoare, care reflectă geniul, înțelepciunea și măiestria designerilor lor. Se așteaptă ca BRC Star Amber Centru de vânzări să fie o invenție foarte lăudată, creatoare de tendințe și monumentală, care oferă o valoare fără precedent. Acest design câștigător al A' Design Award de Aur este un proiect spectaculos și respectat, care aduce mari beneficii și împinge limitele artei, științei, designului și tehnologiei. BRC Star Amber Centru de vânzări creează sentimente intense de dorință, trezește pasiunea, încurajează creativitatea și fascinează.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Containing the modern temperament of fashion and art extends the thinking of residence, art and life. The designer hopes that the space is pure and free which presents distinctive personality, lines, and colors, without the heavy sense of history, and not bound by the environment of any era.
Dimensions & Packaging: This project is 500 square meters. The two storey building is interspersed with smooth curves. The space is centered on the sandbox area. Above the sandbox are finely woven lighting decorations and the vertically arranged ceiling light strips. Surrounded by lofty arched door openings on all sides, it is "softened" in the color tone of the earth. The blank wall decorated with a penetrating metal shape and Klein blue balls set up a little "fun" to eliminate the alienation of the space.
Tags: Sales Center, Interior design, BRC, Star Amber, ARTDECO
Production Technology: The emergence of arch design elements is very representative and ingeniously intersperses throughout the space. The classic ARTDECO style combination of gold and beige is collided with the impactful colors of Klein blue and Bordeaux red, bringing a dynamic atmosphere. Use art installations and color collisions to create a highly recognizable space, use condensed lines to outline, discard unnecessary decoration, use natural materials and light bands to cleverly break through the latitude of space, and create a new concept experiential sales center.
Design Challenge: The soft arcs at the stairs relieve the horizontal rigidity and hang Klein blue boats and balls. The combination of the ball hanging device and the ship's elements reflects the sense of extension. The application and evolution of the "circle" elements in varous spaces and areas is also a challenge.
Research: The doorway is used as the boundary partition area. Outside the doorway, a negotiation area, a contract signing room, a VIP negotiation room and a water bar area are set. The negotiation area introduces natural light with large-scale transparent floor-to-ceiling windows, and water ripple-like ceilings, such as "ink" and "water", which are carefully forged at the metal interface, create unique effects.
Inspiration: Star Amber is located in Fuzhou, one of the oldest cities in China to accept Western culture. In recent times, benefiting from maritime trade, Fuzhou has ushered in a new cultural and economic prosperity. The designer hopes to integrate the western modern architecture classic ARTDECO style and traditional marine culture, and project it into the overall design, showing a new and unique space atmosphere.
Project Duration: The project finished in October 2019 in Fuzhou, Fujian Province, China.
Operation Flow: A VR experience room is set up on the second floor, and VR virtual technology is installed to provide users with virtual senses about vision, hearing, touch and other senses, so that users can feel every detail of the space more directly as if they are physically present, having the intuitive experience of the living space in the future.
Team Members: Chief Designer: Rui Ning
Chief Designer: Timson Zi
Designer: Shanshan Xu
Designer: Shaliar Wang
Image Credits: Photographer: Simon Wu