Ouch Аптечка первой помощи by Xiaofei Liu

Ouch Аптечка первой помощи by Xiaofei Liu is a highly esteemed winner of the very prestigious 2020 Серебряная премия A' Design Award in Дизайн упаковки Competition Category.

СеребрянаяУпаковка· 2020

Ouch Аптечка первой помощи

by Xiaofei Liu

Серебряная премия A' Design Award Winner in Упаковка Category

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Verified Award Winner

Verify Award Status for #100103

View at A' Design Award Press Release Award Badge

Colors

The Design

About Ouch Аптечка первой помощи

Ouch — портативная аптечка первой помощи, рассчитанная на повседневное использование. Шестигранная коробка изготовлена из переработанной бумаги плотностью 60 фунтов, благодаря чему она лёгкая и удобная для переноски. Контейнер разделён на три отсека, соответствующих трём этапам оказания помощи: очищение и дезинфекция раны, нанесение лечебного средства и наложение повязки. Необходимые медицинские принадлежности рассортированы и размещены в порядке пошаговых инструкций. Коробка открывается с середины лицевой поверхности, что экономит время по сравнению с квадратной упаковкой или упаковкой на молнии. Цель проекта — помочь людям без медицинской подготовки действовать правильно в экстренной ситуации.

The Recognition

About the Серебряная премия A' Design Award

Ouch Аптечка первой помощи — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Ouch Аптечка первой помощи станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Ouch Аптечка первой помощи — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Do you know how to use a first aid kit? Do you know the procedure of trauma bandaging? Are you a calm person in an emergency? Whether “yes” or “no”, we are introducing you to the best all-purpose mini First Aid Kit, which designed for your injury essential needs. The primary objective is to solve the questions above: how to make existing first-aid package design to become user-friendly and make medical items further organized. The secondary purpose is to make the package more portable.
Dimensions & Packaging: Width: 14cm Height: 12cm Depth: 2.3cm
Tags: Emotional design, handy, fast, easy to open, travel kit, step-by-step guide through
Production Technology: The project is made from 60lb weight recycle paper. The design was initially designed in Adobe Illustrator. Then we used a Laser cut machine to cut the box, and then we used a vinyl sticker machine to print the colour surface and numbers on the top.
Design Challenge: The hardest part of the whole creative process is to select the right medical items. We did lots of medical research about how to bind up a wound. Some essential first aid items are carefully selected in this first aid kit, and these items are sorted and arranged in 3 easy step-by-step use directions. The container is divided into three compartments: The first step is to clean and disinfect the wound, the second step is to apply various treatment drugs, and the third step is bandaging.
Research: We investigated the shape, size and content of at least 10 brands of first aid kits in the GTA market. Then I made various attempts with boxes of different shapes, and finally got our existing hexagon box style through continuous design.
Inspiration: This is a portable first aid kit designed for everyday life. While becoming more environmentally friendly, we want all ordinary people without professional medical knowledge to be able to use the first aid kit easily and correctly in emergency situations.

Do you know how to use a first aid kit?
Do you know the procedure of trauma bandaging?
Are you a calm person in an emergency?

The questions above are where the project started.
Project Duration: The project started in October 2019 Toronto and finished in November 2019 Toronto (5 weeks).
Operation Flow: First of all, we used paper packaging, which is highly environmentally friendly, handy and lightweight, which suitable for carrying around. Then we divided the process of using the first aid kit into three steps: disinfection, treatment and bandaging. Through continuous design iterations, we used the method of opening the hexagonal box from the middle part of the front surface. The advantage of this opening method is to save time for injury. After experimentations, we discovered that opening from the front cover is 1 to 2 seconds faster than a traditional square box or zipper.
Patents: Copyrights belong to Xiaofei Liu, 2020.
Team Members: Design: Xiaofei Liu, Instructor: Albert Ng
Image Credits: All Image, Photographer/Creator/Designer Xiaofei Liu, First Aid Kit, 2019