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The Sneaker Обувь by Kaj Ransvi

The Sneaker Обувь by Kaj Ransvi is a highly esteemed winner of the very prestigious 2021 Железная премия A' Design Award in Дизайн обуви Competition Category.


ЖелезнаяОбувь· 2021

The Sneaker Обувь

by Kaj Ransvi

Client: Kaj Ransvi

Железная премия A' Design Award Winner in Обувь Category

Colors

The Design

About The Sneaker Обувь

Кроссовок The Sneaker — это обувь как для торжественных приёмов, так и для скейт-рампы, одновременно брутальная и элегантная. Цвет — матовый чёрный с золотыми деталями, включая небольшое ювелирное украшение на шнурке. Когда подошва изнашивается, её можно заменить, что делает срок службы обуви практически неограниченным. Каждая пара индивидуально сшивается искусными мастерами.

The Recognition

About the Железная премия A' Design Award

The Sneaker Обувь — лауреат Железной премии A' Design Award, престижного признания, присуждаемого хорошим проектам, которые отвечают профессиональным и промышленным требованиям, ожидаемым от хорошо продуманных творений. Обладатели Железной премии демонстрируют большое мастерство, высокую специализацию, экспертное понимание и творческие способности их авторов. Ожидается, что The Sneaker Обувь станет высокоценимым, вызывающим восхищение и дорогим сердцу творением, практичным и инновационным. Этот проект, получивший Железную премию A' Design Award, интегрирует лучшие отраслевые практики и обладает компетентными техническими характеристиками, сочетающимися с ноу-хау и талантом. Благодаря основательности The Sneaker Обувь заслуживает уважения и создан для того, чтобы улучшать качество жизни, помогая сделать мир лучше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Shoe is raw and elegant at the same time, the materials are playing against each other. Each shoe is individually sewn by skilled craftsmen, the unique feature is that when the sole is warned out it can be replaced so the lifetime of the shoe are really long, the more you use it the better it fits, all leather are high quality.
By an innovative use of already made luxury fashion materials and left over fabrics from acting in a responsible and ethical way the producer have an intense focus on reduction of carbon emissions.
Dimensions & Packaging
widht 240 mm x dept 105mm x height 105mm
Tags
fashion, sneakers, shoes, footwear
Production Technology
Outer materials: Coco leather matte black, glossy gold colored leather. Inside: Nappa leather, Pendant: stainless steel with 14K gold coating. Sole:Double with ergonomic footbed. Each shoe is individually sewn by skilled craftsmen, the unique feature is that when the sole is warn out it can be replaced so the lifetime of the sneaker are really long, the more you use it the better it fits, all leather are high quality.
By an innovative use of already made luxury fashion materials and left over fabrics from acting in a responsible and ethical way the producer have an intense focus on reduction of carbon emissions.
Design Challenge
The challenge was internal to find a producer with focus on the environment, I wanted it to be located in Europe, no mass production, it was important that it was created by hand by skilled craftsmen.
Research
During my many years in the product design industry I have always looked at the sneakers industry, even when there are many existing designs there is always space for improvements.
Inspiration
I wanted to combine the bold and the elegant feelings in the sneaker design, a sneaker that you can wear both at the reception and on the skating arena.
Project Duration
The project started end of 2020 in the city of Malmo, the process have been very smooth much because of the close contacts with the factory team.
Operation Flow
The unique feature is that when the sole is warned out it can be replaced so the lifetime of the sneaker are really long, the more you use it the better it fits,
Team Members
Designer: Kaj Ransvi
Producer: RYC & RICH-YCLED SHOES

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