Daxi Daxi Фестиваль Местной Культуры — BIAS Architects and Associates

Работа Daxi Daxi Фестиваль Местной Культуры дизайнера BIAS Architects and Associates является высоко ценимым лауреатом престижной премии 2021 Серебряная премия A' Design Award в конкурсной категории Дизайн мероприятий и событий.

СеребрянаяМероприятие· 2021

Daxi Daxi Фестиваль Местной Культуры

Автор: BIAS Architects and Associates

Клиент: Taoyuan City Government, Department of Cultural Affairs, & Daxi Ecomuseum

Лауреат премии Серебряная премия A' Design Award в категории Мероприятие

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Цвета

Дизайн

О дизайне Daxi Daxi Фестиваль Местной Культуры

С 2018 года BIAS разработал и реализовал городской фестиваль, чтобы помочь поселку Даси подготовиться к ключевой религиозной церемонии этого места. Обычно тайваньские церемонии консервативны и основаны на сельских традициях, диктующих строгий набор правил. Чтобы поделиться очарованием народных верований с городской публикой, BIAS использовал традиции посредством стратегического набора дизайнерских вмешательств и мероприятий, которые придают мероприятию атмосферу поп-культуры. В частности, BIAS выступил куратором и пригласил различных молодых художников и дизайнеров к сотрудничеству с теми, кто сохраняет старые традиции.

Признание

О награде Серебряная премия A' Design Award

Daxi Daxi Фестиваль Местной Культуры — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Daxi Daxi Фестиваль Местной Культуры станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Daxi Daxi Фестиваль Местной Культуры — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.

За кулисами дизайна

Пресс-кит

Авторы, участники команды и технические детали, предоставленные дизайнером.

Уникальные свойства: Lord Guan's birthday celebration is an important traditional event held in the rural outskirts of Taipei. The local people call it "the second Chinese New Year for Daxi," and everyone in the township of Daxi uses to put significant effort into the preparations. Tasked to preserve and promote the event, since 2018, BIAS has developed and implemented an urban festival to help the township preparing for the celebration. The festival has been named "Daxi Daxi," i.e., a play of words that means "Good Luck Daxi." In particular, in 2020, the third installment of "Daxi Daxi," the "Lord Guan Online" concept was implemented, i.e., a creative offline and online approach that 'allows the god's blessings to spread far away' through the new media. This festival strengthened the local community's identity, but the last installment attracted more than 100,000 people to the township. Besides this, an exhibition focused on the "backstage" of the religious event and a show mixing modern and traditional arts were implemented. By this, BIAS hopes that the traditional culture can intertwine with the urban one and, thanks to this, get enough momentum to be preserved for the future.
Размеры и упаковка: Total event area: 121,000 sqm
Теги: festival, traditional rural culture, urban pop culture, religion, parade, design as mediation, curating
Технология производства: The main concept of Daxi Daxi is to combine traditions and pop culture so as to both rejuvenate the audience of Taiwanese religious festivals and deepen the understanding of these by the young generations. In order to achieve this, a curatorial approach was adopted, focused on selecting a series of young artists and designers that could cooperate with those holding the traditions. Most importantly, the artists, designers, and the holders of traditions were supported by BIAS that mediated their cooperation so as to ease their efforts and bring it to a good end. That is to say, BIAS initiated their encounter and acted as a facilitator and translator of their different point of view.
Дизайнерская задача: The key challenge of the project was at the curatorial level. In particular, it was the selection of third-party artists and designers that could dialogue with those today bringing forward the ancient traditions. Not only but also, it was to create proper occasions for the encounter of these seemingly opposite actors.
Исследование: The research was developed on various aspects, including the following. First of all, it was developed a deep understanding of ancient rituals and those people that carry on the traditions today. Then, it was developed curatorial research on a set of artists and designers that could develop a dialogue and thus intervene in the strategic renewal of traditions. Finally, mediatory research was implemented in order to help the community and the designers collaborate for the good end.
Вдохновение: Usually, Taiwanese religious ceremonies are conservative and based on rural traditions that strictly dictate parade rules. To share the charm of the folk beliefs with the urban public, BIAS tried to mediate the ancient traditions by a strategic set of design interventions and educational activities that could provide a contemporary pop culture vibe to the festival.
Продолжительность проекта: The event starts in mid-July and finishes in mid-August each year since 2018 in Daxi, Taiwan. The last installment was held in 2020.
Рабочий процесс: The key aspects of the festival are to be found in the mixing of various aspects of the traditional parade rules and preparations with popo-culture and aesthetics. In particular, while the traditional aspects were not obliterated or negated in their functionality, touches of a new aesthetics were added and communicated to the large public as the product of a new pride of the local community.
Участники команды: Main Curator: BIAS Architects & Associates
Авторы изображений: Image #1: Photographer Yu Dong, 2019
Image #2: Photographer Yu Dong, 2020
Image #3: Photographer Jia-Ying Yang, 2019
Image #4: Photographer Yu Dong, 2018
Image #5: Photographer Jia-Ying Yang, 2018