The Wine Barrel Dilemma Упаковка by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Железная премия A' Design Award in Дизайн упаковки Competition Category.
ЖелезнаяУпаковка· 2022
The Wine Barrel Dilemma Упаковка
Client: The Wine Barrel
Железная премия A' Design Award Winner in Упаковка Category
Verified Award Winner
Verify Award Status for #129353The Design
About The Wine Barrel Dilemma Упаковка
Упаковка, которая решает дилемму выбора между красным и белым вином. Любители вина теперь могут наслаждаться обоими видами вина в одной упаковке — дизайн с ручкой вмещает две бочки, каждая из которых имеет собственный кран, усиливающий впечатления от дегустации вина. Концепция следует принципу «вино вне коробки», который заключается в переливании вина из большой бочки в меньшую для сохранения его естественной среды.
The Recognition
About the Железная премия A' Design Award
The Wine Barrel Dilemma Упаковка — лауреат Железной премии A' Design Award, престижного признания, присуждаемого хорошим проектам, которые отвечают профессиональным и промышленным требованиям, ожидаемым от хорошо продуманных творений. Обладатели Железной премии демонстрируют большое мастерство, высокую специализацию, экспертное понимание и творческие способности их авторов. Ожидается, что The Wine Barrel Dilemma Упаковка станет высокоценимым, вызывающим восхищение и дорогим сердцу творением, практичным и инновационным. Этот проект, получивший Железную премию A' Design Award, интегрирует лучшие отраслевые практики и обладает компетентными техническими характеристиками, сочетающимися с ноу-хау и талантом. Благодаря основательности The Wine Barrel Dilemma Упаковка заслуживает уважения и создан для того, чтобы улучшать качество жизни, помогая сделать мир лучше.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project’s highlight was managing to make TheWineBarrelDilemma’s package the definite answer to the dilemma red wine or white wine just by creating a user-friendly experience of enjoying both.
- Tags
- Wine_Barrel, wine, Packaging, Design, Barrel, Dilemma, red, white, cellar, out_of_the_box
- Production Technology
- TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
- Design Challenge
- The wooden wine barrel is converted to the main reference point of the brand, which differentiates it from the competition. Robust and absolute typography, special symbols, pyrographic markings, and handwritten elements transport the consumer to an imaginary cellar. In his own barrel. In the world of The Wine Barrel.
The color palette and the different symbolisms clearly separate the 4 product codes on the shelf, but retaining the "common denominator" of the relevant design. - Research
- There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
- Inspiration
- There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
- Project Duration
- The Project started in April 2020 and is still ongoing
- Operation Flow
- The consumer is now able to buy and enjoy a packaging consisting of both red and white wine, without having to choose one over the other. This packaging applies perfectly to gatherings and parties.
- Team Members
- Creative Director: Antonia Skaraki
Art Director: Andreas Deskas - Image Credits
- Image #1: Photographer Andreas Deskas
Image #2: Photographer Andreas Deskas
Image #3: Photographer Andreas Deskas
Image #4: Photographer Andreas Deskas
Image #5: Photographer Andreas Deskas
Video Credits: Chris Gerokostas
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