Stainless Vacuum Feeding Bottle Многофункциональный Термос by Shanghai Bocheng Brand Planning Co. ,Ltd is a highly esteemed winner of the very prestigious 2023 Железная премия A' Design Award in Дизайн товаров для младенцев, малышей и детей Competition Category.
ЖелезнаяДетские товары· 2023
Stainless Vacuum Feeding Bottle Многофункциональный Термос
by Shanghai Bocheng Brand Planning Co. ,Ltd
Client: Thermos
Железная премия A' Design Award Winner in Детские товары Category
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The Design
About Stainless Vacuum Feeding Bottle Многофункциональный Термос
Колпачок для лакомства предназначен для детей от 0 до 6 месяцев, его дизайн имитирует грудное вскармливание с функцией предотвращения вздутия живота, позволяя детям пить молоко, как на руках у матери. Крестообразная шапочка-утконос предназначена для детей в возрасте от 6 до 12 месяцев на стадии зачатия, что обеспечивает равномерную нагрузку на зубы и эффективно снижает вероятность появления кляпных зубов у младенцев. Соломенная шапочка предназначена для детей старше 12 месяцев: питье через соломинку может уменьшить количество остаточного молока во рту, что снижает вероятность кариеса молочных зубов. Лакомство, изготовленное из силикона 20o от Shin-Etsu Group (Япония), не является ни слишком твердым, ни слишком мягким для малышей.
The Recognition
About the Железная премия A' Design Award
Stainless Vacuum Feeding Bottle Многофункциональный Термос — лауреат Железной премии A' Design Award, престижного признания, присуждаемого хорошим проектам, которые отвечают профессиональным и промышленным требованиям, ожидаемым от хорошо продуманных творений. Обладатели Железной премии демонстрируют большое мастерство, высокую специализацию, экспертное понимание и творческие способности их авторов. Ожидается, что Stainless Vacuum Feeding Bottle Многофункциональный Термос станет высокоценимым, вызывающим восхищение и дорогим сердцу творением, практичным и инновационным. Этот проект, получивший Железную премию A' Design Award, интегрирует лучшие отраслевые практики и обладает компетентными техническими характеристиками, сочетающимися с ноу-хау и талантом. Благодаря основательности Stainless Vacuum Feeding Bottle Многофункциональный Термос заслуживает уважения и создан для того, чтобы улучшать качество жизни, помогая сделать мир лучше.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a multi-functional thermos container designed for different feeding stages. Each bottle has three caps: treat cap, duckbill cap, straw cap. The three in one design can meet the needs of children mouth development at different stages, help with baby weaning and lower the possibility of infant gagtooth and tooth decay. The feeding bottle is thermally insulated, which keeps the milk constantly warm in winter and help babies with digestion.
- Dimensions & Packaging
- 70mmx70mmx175mm
- Tags
- Scientific feeding by stages, Three Caps, Thermally insulated feeding bottle
- Production Technology
- The body of the bottle uses Austenite 316L stainless steel. The cap is made with food grade polypropylene materials; the seal ring and rim and straw are all made with silicon; and the treat uses Shin-Etsu silicon from Japan.Three-phase vacuum suction: Thermos uses the industry leading three-phase vacuum suction technology to evacuate as much as possible the air inside vacuum layer, so that the bottle can maintain under high vacuum with less thermal convection, and extended thermal insulation of the bottle.Double layer structure: The product has double stainless layers. The bottle can maintain under high vacuum thanks to the above said air evacuation technology, but also keep a minimal contact surface between inner and outer tubes, which reduces as much as possible heat conduction and improves thermal insulation property with less heat loss.Heat reflection: The bottle inner wall is processed with mirror finished copper plating, which can reflect heat inside the bottle so as to avoid as much as possible heat radiation.
- Design Challenge
- As it was the first time that Thermos has developed treat design, the team started from scratch by studying the newborn feeding needs. After countless adjustments and testings, the team finally developed a treat that can address all the above-said issues.
- Research
- According to China Children Oral Health Guiding Technical Regulation, it’s recommended that children over 18 months, no later than 2years, should stop using feeding bottles.There are 4 health hazards of long-term dependence on feeding bottles:No.1 Risk of tooth decay caused by the use of feeding bottles.No.2 Risk of obesity.No.3 Risk of lips and teeth deformations, problems of 'gagtooth' and 'underbite'.No.4 Impact on skeletal development in maxillofacial region, forming 'mouth breathing' face
- Inspiration
- Featuring the theme of close to nature, to allow babies to meet, respect and get close to mother nature. All product accessories are stored in inner drawer of the gift set. This interesting layered design can arouse babies’ desire to explore. In addition to the fancy packaging, this product also adopts leading thermal insulation technology of Thermos and the self-developed three cap in one bottle design for Growth series to meet the needs of babies at different stages since they were born.
- Project Duration
- Project launch time:The project started in April 2021 and finished in October 2021.
Site: Kunshan, Jiangsu Province. - Team Members
- Yibin Xia
Hongcheng Yu
Ling Li
Dajun Liu - Image Credits
- Photographer Hongcheng Yu, Stainless Vacuum Feeding Bottle, 2021
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