Nai Футляр и бутылка для оливкового масла by Antonia Skaraki is a highly esteemed winner of the very prestigious 2025 Серебряная премия A' Design Award in Дизайн упаковки Competition Category.
СеребрянаяУпаковка· 2025
Nai Футляр и бутылка для оливкового масла
Client: A|S Strategy, Branding & Communication
Серебряная премия A' Design Award Winner in Упаковка Category
Verified Award Winner
Verify Award Status for #161547The Design
About Nai Футляр и бутылка для оливкового масла
Упаковка Nai переосмысливает стойкость и трансформацию, превращая отбракованный мрамор в уникальные футляры для премиального оливкового масла. Вдохновленная преображением Микеланджело отвергнутого мрамора в культовую статую Давида, каждая упаковка служит символом возрождения. Смелое Νai, Да по-гречески, бросает вызов Нет, негативным силам отторжения, воплощая потенциал второго шанса. Этот дизайн не только защищает содержимое, но и несет социальное послание надежды и индивидуальности, демонстрируя, что зачастую отброшенное может стать необычайным источником вдохновения и оптимизма.
The Recognition
About the Серебряная премия A' Design Award
Nai Футляр и бутылка для оливкового масла — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Nai Футляр и бутылка для оливкового масла станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Nai Футляр и бутылка для оливкового масла — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Nai packaging is crafted from repurposed marble, making each piece unique and reinforcing the concept of transformation and reinvention. Inspired by Michelangelo's David, it symbolizes resilience by turning discarded materials into something extraordinary. The bold "Nai" (Yes) stands as a statement of defiance against rejection, encouraging second chances. This packaging not only protects its contents but also sparks a conversation about creativity, sustainability, and opportunity.
- Dimensions & Packaging
- Width 200 x 200 x 200 mm / Marble Cube Box
- Tags
- Marble packaging, repurposed materials, water jet engraving, resilience design, sustainable packaging, premium olive oil, transformation, second chances, symbolic design, rejection
- Production Technology
- The Nai packaging was created using discarded pieces of marble, which were carefully selected and shaped into a protective case for premium olive oil. The marble was processed and cut to precise dimensions to ensure the safety and integrity of the product. The name Nai was engraved using advanced water jet engraving technology, allowing for precision and clean lines. This method highlights both the sustainability of using reclaimed materials and the craftsmanship involved in transforming marble into a functional and symbolic piece.
- Design Challenge
- The greatest challenge of the Nai project was transforming discarded marble into functional packaging while simultaneously conveying a powerful social message. Creatively, we aimed to use the material’s journey from rejection to reinvention as a symbol of resilience. Marble, a heavy and rigid material, required careful shaping into a protective case without compromising its integrity, while also delivering the message of second chances. Additionally, balancing sustainability in sourcing discarded marble and using water jet engraving for precision were key technical challenges.
- Research
- We searched for pieces of marble that were rejected and were going to the rubbish bin. We gave them a chance to be something useful. And showed people how beautiful they are at the same time. They became the safeguards for a vulnerable bottle of olive oil.
- Inspiration
- The Nai project was inspired by the concept of transformation and resilience, drawn from the story of Michelangelo’s David, where the artist repurposed a rejected piece of marble into an iconic masterpiece. This idea of giving new life to discarded materials resonated with our vision to create packaging that symbolizes reinvention. Additionally, the project draws from the philosophy of embracing second chances, and challenging rejection with the affirmative Nai meaning Yes to inspire optimism and defiance in the face of adversity.
- Project Duration
- The project started in October 2023 in Athens, Greece and finished in January 2024 in Athens, Greece.
- Operation Flow
- A hard case which protects the valuable olive oil. The user opens the upper part which is sealed to the body by magnets and is able to take the glass bottle that is secured inside the coarse marble box.
- Patents
- Copyrights belong to Antonia Skaraki, 2024
- Image Credits
- Image #1 : Marios Antonopoulos
Image #2 : Marios Antonopoulos
Image #3 : Marios Antonopoulos
Image #4 : Marios Antonopoulos
Image #5 : Marios Antonopoulos
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