Innovation Competition Визуальная идентичность мероприятия — Eda Elmaci

Работа Innovation Competition Визуальная идентичность мероприятия дизайнера Eda Elmaci является высоко ценимым лауреатом престижной премии 2025 Бронзовая премия A' Design Award в конкурсной категории Дизайн рекламы, маркетинга и коммуникаций.

БронзоваяРеклама· 2025

Innovation Competition Визуальная идентичность мероприятия

Автор: Eda Elmaci

Клиент: Basaksehir Municipality

Лауреат премии Бронзовая премия A' Design Award в категории Реклама

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Подтверждённый лауреат

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Цвета

Дизайн

О дизайне Innovation Competition Визуальная идентичность мероприятия

«Конкурс инноваций» — визуальная идентичность, разработанная для конкурса инноваций, организованного одним из муниципалитетов Стамбула. Идентичность построена на образе яблока в сочетании с линиями электронных схем, что отсылает к истории Исаака Ньютона и к теме технологий. Программа охватывает как цифровые, так и печатные носители. Сценические видеоролики, анимированные фоны и цифровая художественная выставка представляют отобранные проекты. Визуальные материалы для социальных сетей, веб-баннеры и экранный контент поддерживают узнаваемость, а плакаты, приглашения и сертификаты дополняют впечатление от мероприятия.

Признание

О награде Бронзовая премия A' Design Award

Innovation Competition Визуальная идентичность мероприятия — лауреат Бронзовой премии A' Design Award, весьма престижного признания, присуждаемого выдающимся проектам, отличающимся творческим подходом, изобретательностью и сообразительностью. Обладатели Бронзовой премии — это в полной мере искусные и поразительно творческие произведения, свидетельствующие об огромном опыте, воображении и находчивости их авторов. Ожидается, что Innovation Competition Визуальная идентичность мероприятия станет высокоценимым, вызывающим восхищение и дорогим сердцу объектом, заметно профессиональным и инновационным. Этот проект, получивший Бронзовую премию A' Design Award, воплощает лучшие практики в искусстве, науке, дизайне и технологиях и превосходен вниманием к деталям. Innovation Competition Визуальная идентичность мероприятия прекрасно удовлетворяет потребности, затрагивает желания, очаровывает чувства и пробуждает любопытство.

За кулисами дизайна

Пресс-кит

Авторы, участники команды и технические детали, предоставленные дизайнером.

Уникальные свойства: The 11 innovation competition, organized by başakşehir municipality, featured digital and print designs. Stage videos, animated backgrounds, and an nft exhibition showcasing the winning projects were created. Social media visuals, web banners, and led screen content enhanced visibility, while printed materials like posters, invitations, and award certificates contributed to a cohesive and engaging event experience.
Размеры и упаковка: This project utilized different technical specifications for both digital and print designs. Digital designs, including social media graphics and web banners, were optimized, while motion graphics and videos were produced in high resolution. Digital files were used for the nft exhibition. Print materials such as posters and invitations were printed on premium paper, and all designs were optimized to ensure high quality and clarity across both digital and print platforms.
Теги: Innovation, Design, Visual Identity, Digital Design, Print Design, Motion Graphics, Nft Exhibition, Event Branding, Creative Process, Technology, Interactive Design, Visual Communication, Branding, Graphic Design, Event Management, Digital Media, Stage Design, Social Media Graphics, Creative Direction, Event Experience, Innovation Competition.
Технология производства: The production technology for this project involved both digital and print mediums. For digital designs, industry standard software such as adobe photoshop, illustrator, and after effects were used to create visual content, animations, and interactive elements. For print materials, high quality printing techniques were employed to ensure clarity and vibrancy, with materials like glossy paper for posters, invitations, and certificates. Additionally, motion graphics and video content were optimized for led screens and digital platforms, ensuring seamless integration across various media.
Дизайнерская задача: The challenge in this project was to combine innovation with design by seamlessly integrating digital and physical elements, including motion graphics, print materials, and the nft exhibition. At the same time, it was crucial to maintain interactivity while staying true to the theme of innovation, which required researching trends in digital art, design, and technology.
Исследование: The research for this project focused on understanding the intersection of innovation, design, and technology in event branding. It examined how digital and print designs, motion graphics, and interactive elements can enhance audience engagement and create a cohesive event experience. The research also explored the integration of nft exhibitions as part of the event's creative concept, aiming to showcase innovative projects in a dynamic and interactive way. By studying current trends in design, technology, and digital art, the project aimed to deliver an experience that reflects the innovative spirit of the competition.
Вдохновение: The design process was inspired by the story of isaac newton, where an apple fell on his head, leading to the discovery of the theory of gravity. This story symbolizes how innovation can arise from unexpected moments. The apple figure was combined with circuits, creating a strong logo that reflects technology and innovation, forming the visual identity of the competition.
Продолжительность проекта: The project duration was 5 months, and it took place in Istanbul in December 2024.
Рабочий процесс: In this project, the flow and interaction were designed for a seamless experience. Digital and print designs were integrated into the stage, nft exhibition, and social media. Motion graphics and interactive elements enhanced engagement, while social media enabled participants to connect with the designs and share their experiences.
Патенты: For this project, all designs, including digital and print materials, motion graphics, and the nft exhibition visuals, are protected by copyright as original works created by the design team. Intellectual property rights have been secured for the custom designed elements, ensuring that the creative concepts and visuals are legally safeguarded. Any third party assets used, such as stock images or fonts, were properly licensed, and their usage is in compliance with copyright laws. No patents were applied for in relation to this project, as it primarily involves creative design and digital content.
Авторы изображений: For this project, all images and photos used in the designs were either sourced from licensed stock image platforms or custom created by the design team. Any third party images or photos used were properly credited according to the licensing agreements, and permissions were obtained where necessary. Additionally, all original artwork and photography created for the event, including the nft exhibition visuals and promotional material, were produced by the design team under the supervision of the project manager.