Regen Биодизайн-коммуникация by Sofia Porto Iannuzzi is a highly esteemed winner of the very prestigious 2026 Бронзовая премия A' Design Award in Устойчивые продукты, проекты и экодизайн Competition Category.
БронзоваяУстойчивый продукт· 2026
Regen Биодизайн-коммуникация
Client: Universidad de Monterrey
Бронзовая премия A' Design Award Winner in Устойчивый продукт Category
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The Design
About Regen Биодизайн-коммуникация
Regen представляет графическую систему, в которой живые корневые структуры выполняют роль одновременно визуального языка и материального субстрата. Вместо печати на инертных поверхностях коммуникация возникает через контролируемый биологический рост. Каждый артефакт функционирует одновременно как визуальное сообщение, живой организм и биоразлагаемый результат. Согласуя читаемость с экологическими циклами, проект переосмысливает графическое производство как регенеративный процесс, предлагая альтернативную модель, в которой коммуникация развивается, трансформируется и реинтегрируется в природные системы, а не порождает отходы.
The Recognition
About the Бронзовая премия A' Design Award
Regen Биодизайн-коммуникация — лауреат Бронзовой премии A' Design Award, весьма престижного признания, присуждаемого выдающимся проектам, отличающимся творческим подходом, изобретательностью и сообразительностью. Обладатели Бронзовой премии — это в полной мере искусные и поразительно творческие произведения, свидетельствующие об огромном опыте, воображении и находчивости их авторов. Ожидается, что Regen Биодизайн-коммуникация станет высокоценимым, вызывающим восхищение и дорогим сердцу объектом, заметно профессиональным и инновационным. Этот проект, получивший Бронзовую премию A' Design Award, воплощает лучшие практики в искусстве, науке, дизайне и технологиях и превосходен вниманием к деталям. Regen Биодизайн-коммуникация прекрасно удовлетворяет потребности, затрагивает желания, очаровывает чувства и пробуждает любопытство.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Regen uses cultivated root structures as both visual language and material substrate for communication. Instead of printing on inert surfaces, the message emerges through controlled biological growth. The project replaces linear production logic with a regenerative cycle: cultivation, communication, transformation, and natural reintegration. Each artifact operates simultaneously as a graphic piece, living organism, and biodegradable outcome. Regen positions biological growth as a design medium, proposing a scalable approach to regenerative visual communication.
- Dimensions & Packaging
- Artifact dimensions vary according to biological growth. Poster-scale applications range from approximately 300 × 420 mm to 500 × 700 mm. Thickness depends on root density accumulation. All materials are plant-based, compostable, and designed for full biological reintegration.
- Tags
- Regenerative Design, Biodesign, Visual Communication, Living Materials, Circular Systems, Material Innovation
- Production Technology
- The project utilizes root domestication techniques, biodegradable substrates, controlled humidity environments, and mold-guided growth systems to direct biological formation into legible graphic structures. Analog prototyping, material testing, and circularity assessment were integrated to align organic growth with visual clarity and structural stability.
- Design Challenge
- The main challenge was reconciling graphic precision with biological unpredictability. Root growth is inherently variable, requiring a design approach that balances control and emergence. Constraints included growth variability, time dependency, structural fragility, and environmental sensitivity. The solution required designing adaptive systems rather than fixed compositions.
- Research
- Regen investigates root domestication as a reproducible substrate for graphic communication. Through iterative cultivation and material testing, the project evaluates structural integrity, visual legibility, and ecological performance. Circularity was assessed using the Material Circularity Indicator (MCI), demonstrating measurable improvements across prototype iterations and identifying pathways to eliminate remaining linear support materials.
Circularity was assessed using the Material Circularity Indicator (MCI), demonstrating quantifiable improvement across prototype iterations and identifying pathways to eliminate remaining linear support materials. - Inspiration
- Regen transforms biological growth into a functional medium for communication, replacing inert graphic surfaces with living systems. Instead of relying on extractive, synthetic, and disposable substrates, the project proposes a regenerative alternative rooted in living processes. Informed by biodesign research and circular thinking, Regen studies root growth behavior and material life cycles to develop living graphic substrates. The result is a shift from static surfaces toward evolving visual systems that actively participate in ecological regeneration.
- Project Duration
- Developed between January and November 2024 in Monterrey, Mexico, Regen was produced through experimental research and prototyping at Universidad de Monterrey as part of an academic design research initiative focused on regenerative graphic systems.
- Operation Flow
- Regen artifacts are cultivated through guided root domestication rather than mechanically assembled. Growth patterns are influenced through mold-guided pathways and environmental calibration, including humidity, light, and substrate density. Interaction occurs over time, as viewers experience gradual transformation, texture emergence, and organic variability. After fulfilling its communicative function, the artifact decomposes naturally, completing a regenerative material cycle.
- Patents
- All visual, material and graphic components of the Regen project are protected under academic and creative authorship. No patents or trademarks have been registered for this project.
- Team Members
- Sofia Porto Iannuzzi
- Image Credits
- Main: Photographer Sofia Porto, Living Poster Series, 2025.
Image #1: Photographer Sofia Porto, Root-Based Artifact, 2025.
Image #2: Photographer Sofia Porto, Root Structure Close-Up, 2025.
Image #3: Photographer Sofia Porto, Biodegradable Artifact Detail, 2025.
Image #4: Photographer Sofia Porto, Biodesign Poster Outdoor, 2025.
Image #5Photographer Sofia Porto, Root Textile Surface, 2025.
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