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Viewing Korean History Дизайн обложки учебника by Jaehun Kim

Viewing Korean History Дизайн обложки учебника by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Серебряная премия A' Design Award in Дизайн графики, иллюстрации и визуальных коммуникаций Competition Category.


СеребрянаяГрафика· 2020

Viewing Korean History Дизайн обложки учебника

by Jaehun Kim

Client: Visang

Серебряная премия A' Design Award Winner in Графика Category

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Colors

The Design

About Viewing Korean History Дизайн обложки учебника

«Взгляд на историю Кореи» — серия дизайнов обложек для трёх учебников истории. Обложки созданы для учащихся средних и старших классов. Простая графика в форме ромба и типографика в центре обложки представляют название предмета и обеспечивают единство фирменного стиля всей серии. Два учебника для средней школы имеют одинаковую композицию. На обложке учебника для старших классов современный школьник изображён в едином пространстве, соединяющем разные исторические эпохи. Наклейки и эпоксидное покрытие подобраны в тон фоновому цвету, а защитное покрытие от царапин снижает износ при использовании.

The Recognition

About the Серебряная премия A' Design Award

Viewing Korean History Дизайн обложки учебника — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Viewing Korean History Дизайн обложки учебника станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Viewing Korean History Дизайн обложки учебника — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging
Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags
History textbook, student, Book cover, textbook
Production Technology
Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge
Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research
As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration
Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration
This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow
The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members
Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits
VISANG

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