DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho by Responsive Spaces is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Buronze in Ubuhanzi Bwiza Competition Category.
BuronzeUbuhanzi Bwiza· 2021
DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho
Client: CBRE GmbH
Igihembo cya A' Design Award cya Buronze Winner in Ubuhanzi Bwiza Category
- 16,179
- Verified Award Winner
- Verify Award Status for #110540
The Design
About DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho
DC umunara wa 1 ninyubako ndende ya Otirishiya kandi itanga ibimenyetso byikaze. Urubuga rwa kamera hejuru yinzu rukusanya amafoto, mugihe cyo gukora ishusho-pisine. Ibi bihe byafashwe byateguwe mugihe nyacyo muburyo bugaragara-ibice bya montage. Byose bijyanye no guha agaciro buri mwanya umwe. Sensors itanga imyanya ikurikirana, ifasha abantu guhindura imiterere. Urukuta rwa LED muri foyer rwizihiza byombi: ahantu hamwe na buri mwanya kuriwo. Byongeye kandi, itanga ibiganiro hagati yabaturage ninyubako ubwayo binyuze mubikorwa.
The Recognition
About the Igihembo cya A' Design Award cya Buronze
DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. DC Tower - Top of Austria Kwishyiriraho Itangazamakuru Rihoraho ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Photos are captured and collected from the tower's roof every 5 minutes, every one representing the location and the uniqueness of every moment alike. 60 floors below a huge LED wall displays time-sliced photo montages in real time.
The application seamlessly switches between different layouts, one time showing slices of the last 24 hours, another time packing moments from the last 12 weeks into one image.
The dialogue between people within the tower is extended by sensors that enable the application to react to presence and motion of them. This way, the tower itself engages in a vivid dialog with them. - Dimensions & Packaging
- 10,5 meter by 5 meter LED Wall, 2x Lidar Laser Range Sensor, 6 mega pixel weatherproof webcam on the roof of the tower.
- Tags
- Responsive Art, Digital Art, Digital Staging, Digital Brand Communication, Media Installation
- Production Technology
- On the roofs antenna a weatherproof high-resolution webcam was mounted that is connected to a media server in the basement of the tower. This server collects a huge pool of images of weeks and months, that are then delivered to the real time application that feeds the 10,5 by 5 meter LED wall in the middle of the foyer.
Two LiDAR laser range sensors were mounted in two corners of the foyer to provide ideal position tracking of people in the relevant space. The collected tracking data is used by the application to make all time-slice montages actively react to the presence of people in several different ways. - Design Challenge
- The uniqueness of the location of the tower needed to be present in the design as well as the uniqueness of the tower itself. Additionally, it was important to emphasize the human aspect of the tower community, the dialog between all people inside the building. The last important aspect was the presence of all special moments, from now till months in the past.
The final appearance of the installation provides familiarity and the feeling of home and on the other hand appears always new and unique. Every five minutes the LED wall shows content in a way that has never been seen before. - Research
- The technical research for this project/design was based on the speciality and experience of several team members and covered evaluation and long-time testing of both, the webcam as well as the sensors.
Based on the learnings of the research blended into the final technical concept. - Inspiration
- Vienna's DC Tower 1 is Austria's highest building. The business tower provides a work place for many people that enter on the ground floor and never feel the uniqueness of the location.
Tower management wanted to offer an outstanding welcome gesture which fits the brand.
The interactive media installation emphasizes the uniqueness of the tower as well as the power of the moment. Every moment is unique and worth noting. The LED wall in the foyer presents a celebration of both: the location and every moment at it. Additionally it provides dialogue between the people and the building itself through interactivity. - Project Duration
- The project launched in August 2020 in Vienna, Austria in the DC Tower 1 and will be a permanent media installation.
- Operation Flow
- The media installation runs fully self controlled and automated, due to automatic shut-down and start-up routines. The interaction or responsiveness of the installation is provided by both laser range sensors, whose combined tracking data is constantly fed into and processed by the digital installation.
- Team Members
- Katharina Mayrhofer
Andrea Maderthaner
Martin Zeplichal
Markus Pargfrieder
Wolfgang Maier - Image Credits
- Photo / Video / Sound: Eyup Kus
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
