Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye by Ahmed Habib

Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye by Ahmed Habib is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ubwubatsi Competition Category.

IfezaUbwubatsi· 2021

Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye

by Ahmed Habib

Client: Lines

Igihembo cya A' Design Award cya Ifeza Winner in Ubwubatsi Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye

Book Text: Next Hub ni inyubako ihuriweho imikoreshereze itandukanye iherereye i Jeddah, muri Arabiya Sawudite, ihuza uduce tw'ubukerarugendo, ubuyobozi, imyidagaduro, ubucuruzi, ibiryo n'ibinyobwa n'uduce tw'imyidagaduro. Iyi mvange ikora ubushakashatsi ku isano iri hagati y'ibintu bifatika n'ubusa. Ibipimo by'inyubako bikikije ikibuga rusange gifunguye giri hagati, cyibutsa amasoko gakondo kandi gitanga uburambe bw'umujyi bufite imikoranire mbonezamubano. Amakariji yo imbere azana umwuka mwiza kamere n'urumuri rw'izuba mu nyubako z'ihoteli n'ubuyobozi. Ibirangiza birimo ibuye rya travertine risukuye neza, icyuma cyirabura n'ikirahure gifite ibirahure bibiri.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Next Hub Primary Function: Inyubako Ihuriweho Imikoreshereze Itandukanye ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Next Hub is an architecture and landscape integrated mixed use design that blends in different facilities including hospitality, admin, entertainment, retail, f&b and recreational zones.The conceptual idea was to explore the architecture relation between solid and void, through a dynamic composition of masses and courts that creates a dialogue between internal and external spaces, to enjoy natural daylight and landscape views all throughout the year.
Dimensions & Packaging: -Plot Area: 23000 sqm
-Max Foot print ratio : 0.6
-Max FAR: 1.2
-Height Regulation from Street Level: G, M & 5 floors
-Set Backs Regulations: 12 m from all sides
-Floors: Basement, Ground, Mezzanine & 5 floors
-No commercial openings are allowed directly on the main street.

Areas:
-Hotel: 12,300 sum , 108 rooms
-Admin Buildings: 9,500
-F&B Shops: 5,400
-Kids Entertainment: 2,000
-Outdoor Plaza:7,200
-Parking: 23,000
Tags: Architecture, Commercial, Hotel, Design, Hospitality, Modern, Industrial, Administration, Entertainment, Recreational, Plaza, Food & Beverage, Social, Mixed use, Triangle, Landscape, Saudi, Jeddah
Production Technology: -Main Structure: Concrete & Steel
-Main Architectural Finishes: Honed Silver Travertine Stone, Black Steel, Desaturated Brown Stucco, Double Glazed Glass
Design Challenge: Creating a destination that offers a quality social experience and redefine the image of a mixed use complex in Jeddah, while respecting the climate requirements and cultural needs dictated by Arab traditions, were the main design challenges.
Research: TYPE-OBJECTIVES-METHODOLOGY

1-Data Collection research-Client needs analysis-Client meetings
2-Cultural research-Project Zoning & cultural needs-Social Questionnaire
3-Arch. Design Direction research-General mood board, Massing & Materials-Web based research
4-Arch. Technical research-Identify Construction methodology-Subject Matter Experts & Web based Research
5-Environmental research-Natural Ventilation & Sun light-Web based research
6-Landscape research-Hardscape & Softscape design direction-Web based Research
7-Presentation direction research-Matching Graphics to Architecture concept-Web based Research
Inspiration: Inspired from old traditional markets "Wikala", the project masses were arranged in a way to enclose the main central plaza, creating internal views and urban-like experience with social interaction. The project sky-line was designed in a dynamic way with different heights, inspired from natural mountains and skylines of Saudi topography. Inspired by Arabic traditional architecture, the hotel and admin buildings were designed with internal courts to bring in natural ventilation and sunlight.
Project Duration: Duration: The project design Process started in July 2020 and finished in October 2020
Location: Jeddah, KSA
Operation Flow: Entrances:
- Plaza: Open Entrance from Main Street
- Hotel: Private Entrance from Side street
- Adminstration: Private Entrance from Main Street
- Entertainment: Private Entrance from Plaza
- Services: Direct Access from back side
- Parking: Direct Access ramps from Main Street
Floors Functions:
The Ground Floor comprise: Main entrances , restaurants, shop and the central plaza; the first floor comprise: restaurant, gym, spa and terrace of the hotel, cinema, kids area and terrace with kiosk and restaurant; the typical floor comprise: hotel bedrooms, offices and kids area.
Team Members: Design Director: Ahmed Habib
Design Architect: Sveva Salimbene
Design Architect: Ehab Hassan
3D Visualization: Oleksandr Bakhmatskyi