Bottle in the Dark Ifoto y'Ubwiyamamarizi by Pierluigi Fossa

Bottle in the Dark Ifoto y'Ubwiyamamarizi by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cy'icyuma in Ifotora Competition Category.

IcyumaIfotora· 2021

Bottle in the Dark Ifoto y'Ubwiyamamarizi

by Pierluigi Fossa

Client: Pierluigi Fossa Photography

Igihembo cya A' Design Award cy'icyuma Winner in Ifotora Category

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Colors

The Design

About Bottle in the Dark Ifoto y'Ubwiyamamarizi

Icupa mu Mwijima ni ifoto y'ubwiyamamarizi yakozwe ku bwa liqueur y'amateka. Iyi shusho ishyira icupa hagati mu buryo busa n'inzozi, aho umurongo w'ikirere ugarukira ahatagira iherezo kugira ngo yerekane neza igicuruzwa. Amatara adasanzwe yashyizwe ahantu hafashwe ifoto kugira ngo agaragaze neza imisusire igezweho hamwe n'ibikoresho by'icupa. Amabara y'umukara n'ikirere kizengurutse bigaragaza ibanga kandi bigasubiza mu bwenge amanywa y'ubuhugu bwabanywanye n'inshuti. Iyi foto yafashwe hakoreshejwe kamera ifite ubushobozi bwa mega piseli 150, ifite ingano nyakuri ya santimetero 70 ku 100, n'ubwiza bwa dpi 300.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Bottle in the Dark Ifoto y'Ubwiyamamarizi ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Bottle in the Dark Ifoto y'Ubwiyamamarizi biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Bottle in the Dark Ifoto y'Ubwiyamamarizi yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product.
Dimensions & Packaging: Final dimension image 70 x 100 cm 300 dpi
Tags: mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
Production Technology: 150 megapixel digital back
Design Challenge: My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
Research: To create this image we used the best digital hardware and software technologies
Inspiration: The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting.
Project Duration: The project started in July 2019 in Varese and finished in September 2019
Operation Flow: The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings.
Team Members: Pierluigi Fossa - Opificio42 team