Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho by Alex King

Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho by Alex King is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cy'icyuma in Igishushanyo cy'Ibikinisho Competition Category.

IcyumaIbikinisho· 2021

Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho

by Alex King

Client: A&J Design

Igihembo cya A' Design Award cy'icyuma Winner in Ibikinisho Category

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Colors

The Design

About Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho

Iki gishushanyo cyateguwe ku buryo bwihariye ku bantu bakuru kugira ngo bishimire gukina amakarita mu gihe cy'icyorezo cyakwirakwije – abasore n'abakobwa bazasigara mu ngo bakora kandi bagira umwanya mwinshi wo kwita ku basekuruza babo. Amakarita ya Poker yacapwe ku rupapuro rwiza kandi rworoshye kugira ngo abakinnyi bashobore gukoresha imbaraga nke mu kuvanga amakarita. Imyandikire idafite ibirere yacapwe mu ruhande rwo hejuru ibumoso no mu ruhande rwo hasi iburyo yongewe ubunini kugira ngo abakinnyi basomere neza nubwo bafite ubushobozi buke bwo kumva. Ni igishushanyo cyiza cyane ku bakinnyi bishimira gukina Big Two, Chinese Poker n'imikino yo guhuza hamwe n'abagize umuryango wose bakoresha urubaho rw'imbaho rufite imiterere y'igikonjo.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Pokermate Deluxe Amakarita ya Poker Hamwe n'Urubaho yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Poker is printed on a fine and extra smooth paper so that player could use less effort to shuffle. The sans-serif fonts and graphics printed on upper left and lower right corners are being enlarged so that players could read them clearly even if they are in low sensory abilities.Creatively, the focus is now shifted to the amplified numbers, supported by graphical pattern. Simplified signature graphics could be more easily to recognize the cards they have - better encouragement to players.
Dimensions & Packaging: Fine paper, 20cmx45cmx5cm
Tags: poker, universal design, play, game design, product design
Production Technology: The black border printed on the other side offers an enhanced visual impact of each card while playing. The wooden stand is made of solid beech and walnut to offer luxurious play experience which is new to the market. The organic shape of the wooden poker stand builds an emotional attachment with the players. Each player can fill in the slots they preferred with the cards on hand. The inclined design offers a sense of privacy so that players could still have a card shelter without exposing to others. Pokermate Deluxe is the best design for players who enjoy playing Big Two, Chinese Poker and Matching Games with all family members.
Design Challenge: We spent a lot of time to design and test out the best angle and profile for the wooden stand, and gone through plenty of production meetings with the manufacturers in China before actual production.
Research: We gather information through participative design workshop with local older people to learn more about their latent needs iteratively supported by community elderly centre. We notice that older people are less sensitive when they are holding objects such as smart phone, pen, chopsticks and playing cards etc. The wooden stand is made of solid beech and walnut to offer new experience to the market. The organic shape of the wooden poker stand builds an emotional attachment with the players. Each player can fill in the slots they preferred with the cards on hand. The inclined design offers a sense of privacy so that players could still have a card shelter without exposing to others.
Inspiration: Pokermate Deluxe by Journal de Chic is deliberately designed for older persons to enjoy card playing during pandemic – younger adults will stay at home for work and thus to have more time to take care of their grandparents.
Project Duration: 12 months, Hong Kong
Team Members: Alex King
Image Credits: Alex King