Ifeza Imbere y'Inyubako · 2022
Colourform Primary Function: Ikibaho cy'Imurikagurisha
by Smart Design Expo - Marzena Michalska
- Igihembo cya A' Design Award cya Ifeza 2022 in Imbere y'Inyubako
- CLIENT: Marmite
- Estimated Number of Design Views: 21,371
- Verification code 57D4408F07 · Verify this award
Colors
About Colourform Primary Function: Ikibaho cy'Imurikagurisha
Colourform ni ikibaho cy'imurikagurisha cyagenewe kwerekana amakarito yo koga, ibitiga byo kwiyuhagira n'amakaraba mu imurikagurisha ry'ubucuruzi. Igishushanyo gishingiye kuri mineral composite, ikoresho rikozwe muri dolomite na resini iryoha. Ibice bishushanyije bito byo hejuru byibutsa amabuye na dolomite yatuye, byakoranywe ku gitutu no ku bushyuhe bukabije. Ibara rigena uturere twihariye, ku buryo amarindi abiri yerekanwa hamwe ariko akomeza gutandukana. Ibicuruzwa bishyirwa mu byegeranyo kugira ngo urukurikirane rworohereze gusobanukirwa. Meza y'ibinyobwa hamwe n'ahantu ho gutanga serivisi bishyirwa mu gice gituje cy'ikibaho.
About the Igihembo cya A' Design Award cya Ifeza
Colourform Primary Function: Ikibaho cy'Imurikagurisha ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Colourform Primary Function: Ikibaho cy'Imurikagurisha biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Colourform Primary Function: Ikibaho cy'Imurikagurisha ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Press Kit
- Unique Properties
- The idea of the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature. - Dimensions & Packaging
- 50000 mm x 50000 mm x 5500 mm
- Tags
- color, form, geometry, nature, functionality, detail
- Production Technology
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product. - Design Challenge
- The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image. - Research
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
- Inspiration
- Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand - Project Duration
- KBIS 2022, Orlando, USA
8-10.02.2022 - Operation Flow
- All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
- Image Credits
- Smart Design Expo