Focal Ameza by Yilmaz Dogan is a highly esteemed winner of the very prestigious 2025 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Imitako Competition Category.

BuronzeImitako· 2025

Focal Ameza

by Yilmaz Dogan

Client: QZENS Furniture

Igihembo cya A' Design Award cya Buronze Winner in Imitako Category

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Colors

The Design

About Focal Ameza

Focal ni ameza yo kuriramo ihuza ubwiza bworoheje n'ubuhanga mu mubiko. Yatewe n'imyubakire ya Baroque na Rococo, ihuza imitako yuzuye n'uburyo bwa kijyambere bworoheje. Imiterere yayo yoroheje ariko ikomeye yagezweho hakoreshejwe urwobo rw'ibyuma rwihishe, mu gihe amaguru yayo arambuye hanze yongera umwanya wo kwicara nta ngaruka ku buhamvu. Yakozwe mu biti karemano hamwe n'ubuso bwaciwe neza n'imitako y'umuringa, Focal yerekana ubwiza budashira. Guhuza inkunga y'ububiko mu buryo bwayo bworoheje byari ikibazo cy'ingenzi mu ishusho, cyakemutwe binyuze mu bukorikori budasanzwe.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Focal Ameza ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Focal Ameza biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Focal Ameza ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Focal is a dining table that stands out with the positioning of remarkable delicate legs that maximize the seating area.
Beneath its minimal and serene appearance lies precise craftsmanship. Thanks to its concealed steel frame structure, it maintains a delicate stance while ensuring durability. Brass-detailed leg ends and meticulously assembled surface panels enhance Focal’s sophisticated aesthetic.
Dimensions & Packaging: Width: 223 cm, Depth: 98 cm, Height: 74 cm. The steel frame structure provides a lightweight yet durable build. The elegantly tapered legs adorned with brass details create a minimal yet striking presence in the space.
Tags: Focal, Table, Baroque, Rococo, Luxury, Timeless, Aesthetic, Wood, Brass, Handcraft
Production Technology: Focal consists of a wooden tabletop reinforced with a special steel frame. Carefully selected natural wood is used for the surface, while brass details are intricately integrated. Precision-cut surfaces obtained through CNC technology and handcrafted leg joints enhance the timeless elegance of the design.
Design Challenge: The biggest design challenge for Focal was creating a structure that appears light and refined yet ensures high durability. Concealing the steel frame and processing the brass details in a way that balances aesthetics and functionality were the most critical stages of this process.
Research: Focal’s design process began with in-depth research into the decorative details of the Baroque and Rococo periods. Studies on how traditional forms could be integrated with modern functionality led to the creation of a balance where grandeur transforms into minimalism.
Inspiration: Focal is inspired by the refined details of Baroque and Rococo architecture. The gilded columns, curved forms, and intricate surface craftsmanship of the most opulent palaces in history have shaped Focal’s design DNA. This era, where art, aesthetics, and functionality harmoniously merged, creates a delicate balance in every detail of the table. The fusion of traditional grandeur with modern minimalism makes it timeless.
Project Duration: The project began with the initial sketches during a trip to Paris in 2023. The production was completed in the same year, in Ankara. Focal was developed with the aim of combining the elegance of classical art with modern design lines.
Operation Flow: Focal maximizes seating space with its outward-extending leg positioning while maintaining stability. The brass-adorned leg ends create a striking sense of balance. Its refined surface finish, combined with delicate lines, offers both a visual and tactile experience, enhancing the table’s overall elegance.
Image Credits: A. Murat ARIK
Erinç ULUSOY
Giray AYDOS