Steel City Ubucuruzi Bwerekana na Responsive Spaces

Umushinga Steel City Ubucuruzi Bwerekana wa Responsive Spaces ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Uburyo bwo Gukoresha.

IfezaUburyo bwo Gukoresha· 2020

Steel City Ubucuruzi Bwerekana

na Responsive Spaces

Umukiriya: Primetals Technologies Austria

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Uburyo bwo Gukoresha

43,691

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #89866

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Steel City Ubucuruzi Bwerekana

Umujyi wa Steel nicyitegererezo cyerekana ibyuma byigihe kizaza. Igizwe na moderi ya acrylic iciriritse ishyizwe kurukuta ruyobowe, rukora nka ecran yo kwerekana imikoreshereze itandukanye ikoreshwa muburyo busanzwe butuma Umujyi wa Steel urabagirana: mugihe uhisemo kimwe mubintu kuri terefone, abakoresha batera animasiyo igaragara kuri inzira hamwe nakazi-kazi k'uruganda rwibyuma mumuriro wumucyo namabara ateganijwe binyuze muri moderi ya acrylic hejuru. Ubunararibonye bwose bwongerewe urwego rwumwuga rwamakuru, rugera kuri terefone ukoresheje interineti idasanzwe.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Steel City Ubucuruzi Bwerekana ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Steel City Ubucuruzi Bwerekana biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Steel City Ubucuruzi Bwerekana ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The operation of the Steel City is bound to a unique rotary knob: While turning, several "steps" can be felt as "real" physical resistance. These are not analog in nature, but instead are generated through a magnetized liquid inside the knob's housing and can be programmed in realtime. The knob is programmed to adapt accordingly to every selected content and therefore enabling the experts from Primetals to focus on their visitors without ever taking their eyes off the presented stories.
Ibipimo n'Ipaki: Over 200 acrylic 3D-models of a steel plant positioned upon a 6,5 x 4,5 meter led-wall, which is positioned horizontally between 4 interactive terminals. Every terminal utilizes a rotational knob featuring haptical feedback that changes in realtime corresponding to its navigational state. Cubic dimensions of the whole installation: 8m x 5m x 5,5m. The led-wall is raised 60cm from the floor, housing the hardware necessary for operating the installtion beneath.
Ibibazo Fatizo: haptic interface, digital staging, interactive installation, digital enhanced acrylic models
Ikoranabuhanga ryo Guteza Imbere: Over 200 different semi-transparent acrylic 3D-models were designed and manufactured depicting the model of a modern steel plant and were placed on a 24 sqm led-wall. The interfaces of the terminals around the Steelcity are specifically designed and built for the purpose of a haptic and intuitive user-experience. On top of the installation is a special reflective material, which mirrors the whole visualization of the acrylic models on the led-wall and projects it towards the far corners of the stand, giving everybody an additional perspective.
Ikibazo cy'Ishusho: While our client is highly specialized in the field of steelworks and thus needed to communicate complex technical information to its own clients and partners, we still wanted to maintain a very productive level of minimalism for this installation in order to deliver their messages in a crystal-clear and visually aesthetic manner. Also, for the people operating the terminals and navigating through the different use-cases, we needed a haptic interface that is simple enough, yet incredibly responsive to the user in order for them to fully concentrate on the dialog with their customers.
Ubushakashatsi: One of the research objectives was to develop an interface which can be programmed in real-time for the haptic rotary knob. We developed an in-house protocol which is able to communicate changes in the haptic structure to the hardware on the fly corresponding to the content on-screen. Another objective was to simplify the immensely complex processes and mechanisms of a steelplant to a stylized level which can be transported onto our model and create a visual language that is at the same time beautiful to watch and informative on a professional level.
Ibyatumye Habaho: Our inspiration for this project was to merge the necessity of visualizing extremely complex processes with an easy to use and intuitive haptic interface. The goal was to have an installation that would deliver expert knowledge on point and at the same time act as an visual highlight of the stand while maintaining the structural complexity of its professional use-cases. We wanted to merge a magical experience with a top notch user experience into a tool that serves the expertise of our client and helps them to deliver this expertise effortless to all visitors at the trade show stand.
Igihe cy'Umushinga: June 2019 in Duesseldorf at METEC 2019
Uburyo bw'Imikorere: By selecting one of 12 scenarios at 4 terminals users can trigger animated sequences on the led-wall, which visualize the processes and work-flows of a steel plant in a firework of light and color. Steel is processed, data packets buzz through virtual lines, problems and solutions are displayed schematically and in context, always projected through the acrylic models on top. While the Steel City blends all stories perfectly, the terminals offer in-depth details to the individual users.
Abagize Itsinda: Director: Markus Pargfrieder
Spatial Experience Developer: Katharina Mayrhofer
Interface Engineer: Julian Reil
Spatial Experience Designer: Martin Zeplichal
Abafotoye: Photo credits: Responsive Spaces & Philip Kistner Fotografie
Video credits: Responsive Spaces & Eyup Kuş