Buronze Imbere y'Inyubako · 2021
Masstone Igenamiterere ry'Imbere ry'Ubucuruzi bw'Imyenda
by SpActrum
- Igihembo cya A' Design Award cya Buronze 2021 in Imbere y'Inyubako
- CLIENT: SpActrum
- Estimated Number of Design Views: 9,210
- Verification code 76A26BFB40 · Verify this award
Colors
About Masstone Igenamiterere ry'Imbere ry'Ubucuruzi bw'Imyenda
Masstone ni igenamiterere ry'imbere ry'ubucuruzi bw'imyenda bwo mu mujyi wa Taiyuan, mu Bushinwa. Iyi nyubako y'ubucuruzi ifite ubuso bwa metero kare 520 ku nyubako ebyiri, kandi igenwe nk'ubusitani bw'imbere. Umusozi muremure kandi worohereza ujya ku muryango w'iyinjira, naho umuhanda muremure ugera ku cyicaro cya hejuru. Amazu atatu magufi y'amagorofa yongera inzira zindi. Imihanda, ibyicaro n'amazu bikoreshwa mu kwerekana imyenda ku kiraro (runway shows), gupima imyenda, kugurisha no kuruhuka. Ibikoresho birimo za pulaki za aluminium zabaye anodized, GRG, terrazzo, n'inyubako y'icyuma. Urukuta rw'icyatsi rutoshywa mu buryo bwikora ni ho ruvanaho ubukana bw'imiterere y'inyubako. Inyubako ya beto yasigaye igaragara nta kirengeza.
About the Igihembo cya A' Design Award cya Buronze
Masstone Igenamiterere ry'Imbere ry'Ubucuruzi bw'Imyenda ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Masstone Igenamiterere ry'Imbere ry'Ubucuruzi bw'Imyenda biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Masstone Igenamiterere ry'Imbere ry'Ubucuruzi bw'Imyenda ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
Press Kit
- Unique Properties
- Models walk on the runway from the beginning of the ramp to the end; customers wander from the fitting room to the cashier, while waiters taking the coffee step on to the leisure platform. There are numerous separate movements interactively weaving through the space, defining the Masstone Fashion Boutique in Taiyuan, China.
- Dimensions & Packaging
- The site has a total area of 520 Sq.mt.and is split in two floors
- Tags
- boutique, fashion, interior design, retail, vertical greening, GRG
- Production Technology
- anodized aluminum plates, GRG, terrazzo, steel structure, auto-irrigated green wall
- Design Challenge
- Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them, such as artistic, simple European, dark or industrial styles. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. This quality has verified its value after the completion, and the space has now been recognized by many internationally famous fashion designers.
- Research
- Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. The value of keeping these real features has been acknowledged since its completion, and the space has now been recognized by many internationally famous fashion designers.
- Inspiration
- The design concept came from a straight fusion of fashion shows and natural stone forms. Inspired by the floating stands around the show stage, which simulate the ups and downs of stacked rocky paths, the basic concept was born: there would be an inner garden, inheriting the modernist tradition, omitting decoration and narrative, and providing a venue for multiple events by using basic architectural features, such as ramps, platforms, and ladders.
- Project Duration
- The project started in March 2017 and finished in September 2017 in Beijing, and was constructed from July 2017 to January 2018 in Taiyuan.
- Operation Flow
- The primitive idea of the design was developed into a large and gentle slope towards the entrance. The track from the ramp to the top platform forms a coherent path, while three short stairs were constructed to allow possibilities of more paths.
- Image Credits
- image: Zhen Li, Yan Pan
