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Pass On Ibirimo bya Fotografiya by Eduardo Dulla

Pass On Ibirimo bya Fotografiya by Eduardo Dulla is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Buronze in Ifotora Competition Category.


BuronzeIfotora· 2020

Pass On Ibirimo bya Fotografiya

by Eduardo Dulla

Client: Eduardo Dulla

Igihembo cya A' Design Award cya Buronze Winner in Ifotora Category

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Colors

The Design

About Pass On Ibirimo bya Fotografiya

Pass On ni urukurikirane rw'amafoto rwubatswe hashingiwe ku ishusho y'ubutumwa bwafunzwe mu icupa. Buri fotoya ihuye n'ijambo rimwe, nk'ibyiringiro cyangwa ubuvandimwe, kandi igaragaza iryo jambo binyuze mu bisobanuro byaryo cyangwa binyuze mu bikorwa nyabyo byabaye. Ibintu bitatu bimwe, ubutumwa, icupa n'amazi, bigaragara muri buri shusho, ariko buri gitekerezo gifatwa mu buryo butandukanye. Hubatswe ahantu hihariye, ibitangazamurika by'amafi (aquarium) bidasanzwe, n'uburyo bwihariye kugira ngo aya mafoto ashoboke. Amashusho ya digitale ahuza uburyo bw'ihuzabusabane (interference) n'ivanga ry'amashusho (image fusion), kandi acapwa hakoreshejwe inkijeti ku mpapuro za pamba.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Pass On Ibirimo bya Fotografiya ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Pass On Ibirimo bya Fotografiya biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Pass On Ibirimo bya Fotografiya ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This photographic project seeks to present and represent "words" in a photograph, combining the literal and the subjective.
Dimensions & Packaging
digital photography, printed with inkjet on cotton paper the photographs have variable format, long side about 800mm
Tags
message in a bottle, photo digital, photo manipulation, mankind,
Production Technology
Photos made with Canon digital camera and lenses. In studio, lighting equipment from Broncolor, Elinchron, Arri and Dedolight was used. All photos of this series have interference and image fusion.
Design Challenge
The same elements were used, message, bottle and water in all images but the themes were treated differently, make viable the means of production and adapted to the meaning or inspiring event of the photo.
Research
Each photo in this series is inspired by a word and, to represent it, has been chosen, an event or its own meaning.
Books, movies, newspaper news, served as a reference for the realization of this project.
Then the idealization of the image, the roughs in drawings and from there the effective and specific production for each photo.
Experiments were performed, set designs were built, special aquariums were set up, specific mechanisms were created for these photos.
Inspiration
The initial idea of this series of photographs is the story about the isolated castaway throwing overboard its perhaps ultimate distress call.
Despair? It can be considered one of the greatest displays of hope possible.
The photos of the messages on the bottles were inspired by their very meaning or a specific event such as "Same Blood" for terrorist attacks in Paris; "Reverse of Courage" for the terrible disasters in Mariana and Brumadinho.
Project Duration
The project started in July 2017 and is yet in progress.
Operation Flow
The photos were taken with the intention of proposing reflection on our attitudes towards the message written inside the bottle, questioning whether these messages are really important and worth sharing.
Patents
all rights reserved Eduardo Dulla
Team Members
Collaborator and set designer:Regiane Mancini.
Collaborator:Judite Scholz.
photography assistant:Tiago Matos.
image handling and manipulation: Adilson Tucão.
image handling and manipulation: Jujuba Digital.
Image Credits
all photos Eduardo Dulla

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