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The Heart of Siberia Ishusho y'Umucyo mu Mujyi by Pitch Creative Engineering Bureau
The Heart of Siberia Ishusho y'Umucyo mu Mujyi by Pitch Creative Engineering Bureau
The Heart of Siberia Ishusho y'Umucyo mu Mujyi by Pitch Creative Engineering Bureau
The Heart of Siberia Ishusho y'Umucyo mu Mujyi by Pitch Creative Engineering Bureau
The Heart of Siberia Ishusho y'Umucyo mu Mujyi by Pitch Creative Engineering Bureau

Buronze Urumuri · 2020

The Heart of Siberia Ishusho y'Umucyo mu Mujyi

by Pitch Creative Engineering Bureau

  • Igihembo cya A' Design Award cya Buronze 2020 in Urumuri
  • CLIENT: Krasnoyarsk Territory Government Administration of the city of Krasnoyarsk supported by the Siberian Coal Energy Company
  • Estimated Number of Design Views: 31,768
  • Verification code 1CAA5E299F · Verify this award
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About The Heart of Siberia Ishusho y'Umucyo mu Mujyi

Umutima wa Siberia ni ikirori kihoraho cy'umucyo n'amajwi kiri hagati mu mujyi wa Krasnoyarsk, muri Russia. Iki kirori gihuza ikiraro cy'abanyamaguru kingana na metero 540, ikigo cy'inzu ndangamurage, n'inzu y'imyidagaduro mu buryo bumwe rukomeye rw'umucyo. Uru rusobe rukoresha ibipimo birenga 15,000 bigenzurwa, amatara y'umurongo 2,000, n'imbonerahamwe ebyiri za LED zerekana amashusho, byose bigenzurwa n'uduce twihariye tw'ikoranabuhanga rya automatique. Ibikorwa bitangira ubwabyo hakurikijwe gahunda, kandi bishobora guhindurwa uhereye kure. Ibice icyenda bikoresha amabara kugira ngo byibutse uruzi rwa Yenisei, ishyamba rya taiga, n'ibindi bimenyetso by'akarere. Iyi nyubako irwanya ubukonje bugera kuri dogere -40 Celsius.

About the Igihembo cya A' Design Award cya Buronze

The Heart of Siberia Ishusho y'Umucyo mu Mujyi ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. The Heart of Siberia Ishusho y'Umucyo mu Mujyi biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. The Heart of Siberia Ishusho y'Umucyo mu Mujyi ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Press Kit

Unique Properties
This urban environment project transformed the center of Krasnoyarsk from unfavorable and criminogenic into a place for walking and recreation. It also became the first stationary light&sound show in Russia. The technical goal was to program a dynamic illumination system at the 540m long pedestrian bridge, museum center and concert hall working together as one. The show is supported by original sound and striking visual content based on dynamic light solutions and spectacular optical illusions.
Tags
Urban design, lighting, light show, dynamic light, sound show
Production Technology
The lighting system includes over 15,000 RGBW-controlled pixels, 2,000 linear RGBW lamps and 2 LED media facades. They form a system of more than 200 DMX universes with over 100,000 DMX addresses managed by 100 custom automation cabinets. There are several scenarios of its work, launched automatically according to the schedule. If needed, they can be changed or launched remotely. The technical solution withstands harsh winters with strong winds and temperature up to -40 degrees Celsius.
Design Challenge
The most difficult task was to translate and interpret the content from the visual language to the dots and lamps on the bridge. Video shows us the whole and indivisible wave but in the reality it is made of thousands of tiny lamps scattered along the bridge cables.
Research
Research started with list of the main locations and themes, connected with the Krasnoyarsk Krai. The show is divided into 9 chapters, each one represents immanent subject of the Krasnoyarsk region: Yenisei river (blue color); Taiga, the boreal forest (green); Gold Rush (golden); Heart of Siberia as the synonym of Krasnoyarsk (red); Steel Mill (orange sparks); Krasnoyarsk Pillars (yellow and orange); Krasnoyarsk Hydroelectric Power Station (light blue); mountains (purple); snow and ice (icy).
Inspiration
The plot of the show reflects genius loci of the city, its natural surroundings and unique features. Due to the physical limitations of the working surfaces it was impossible to display realistic images on the architectural objects except media facades, so the show is based on the emotional design concept with the associative color and visual row, containing symbols of Krasnoyarsk, such as the Yenisei river, Krasny Yar, Krasnoyarsk Pillars etc.
Project Duration
The project started in September 2019 in Krasnoyarsk, Russia and is still running during the city holidays.
Operation Flow
The main goal of this project was to transform the urban environment of the Krasnoyarsk city center from the unpleasant place, which doesn’t inspire people into a recreation zone for walking and leisure. Nowadays the reality shows, how the center of Krasnoyarsk is changing and becomes more and more favorable and beloved by local people and tourists from Russia and other countries. The show “The Heart of Siberia” become a sightseeing and one of the visiting card of the city.

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