Renata-A केशप्रक्षालकपुटीकरणम् by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 A' Design Award रजतपुरस्कारः in संवेष्टन अभिकल्पना Competition Category.
रजतम्संवेष्टनम्· 2021
Renata-A केशप्रक्षालकपुटीकरणम्
Client: Renata
A' Design Award रजतपुरस्कारः Winner in संवेष्टनम् Category
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- Verified Award Winner
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The Design
About Renata-A केशप्रक्षालकपुटीकरणम्
रेनाटा-अ नाम केशसंरक्षणनाममुद्रायै निर्मितं केशप्रक्षालकपात्रम् अस्ति। पात्रस्य कायः तैवानदेशस्य चायकृषकेभ्यः संगृहीतैः त्यक्तैः चायवृन्तैः निर्मितेन जैवाधारितद्रव्येण रचितः। इदं द्रव्यं चत्वारिंशत् प्रतिशतं पेट्रोरासायनिकप्लास्टिकं प्रतिस्थापयति कार्बनोत्सर्जनं च न्यूनीकर्तुं साहाय्यं करोति। इदं पात्रं पारम्परिकप्लास्टिकपात्राणि इव दृढं वर्तते, पुनश्चक्रीकर्तुं शक्यते, दहनानन्तरं च मृत्तिकायां विषाक्तद्रव्याणि न विमुञ्चति। इदं पुटीकरणं चीनी-औषधीयवनस्पतिनिष्कर्षैः निर्मितं केशप्रक्षालकं धारयति, रचना च पुनर्जननस्य विषयं प्रतिबिम्बयति।
The Recognition
About the A' Design Award रजतपुरस्कारः
Renata-A केशप्रक्षालकपुटीकरणम् A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Renata-A केशप्रक्षालकपुटीकरणम् अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Renata-A केशप्रक्षालकपुटीकरणम् बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
- Dimensions & Packaging
- 8cm x 3.5cm x 16cm
- Tags
- Package Design, Visual Design, Brand Design
- Production Technology
- PLA(Biomass Plastics) / HDPE / Paper
- Design Challenge
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
- Research
- RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
- Inspiration
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand! - Project Duration
- 2019 in Taoyuan / Taiwan
- Operation Flow
- NA
- Patents
- NA
- Team Members
- NA
- Image Credits
- DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU
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