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Doveil अनुभवकेन्द्रम् by David Lee

Doveil अनुभवकेन्द्रम् by David Lee is a highly esteemed winner of the very prestigious 2021 A' Design Award रजतपुरस्कारः in आभ्यन्तर अवकाश एवं प्रदर्शनी अभिकल्पना Competition Category.


रजतम्आभ्यन्तरम्· 2021

Doveil अनुभवकेन्द्रम्

by David Lee

Client: Xiamen Dawii Design

A' Design Award रजतपुरस्कारः Winner in आभ्यन्तरम् Category

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The Design

About Doveil अनुभवकेन्द्रम्

डोवैल् इति श्यामेन्-नगरे अष्टशतवर्गमीटर्-परिमितं ब्राण्ड्-अनुभवकेन्द्रम् अस्ति। अन्तर्भागः पीट् मोन्द्रियन्-नामकस्य चित्रकारस्य अमूर्तजालचित्रैः प्रेरितम् अल्पतमशैलीम् अनुसरति, यत्र कृष्णरेखाः वर्णक्षेत्राणि संयोजयन्ति। प्रदर्शनोपकरणेषु अलङ्कारपृष्ठेषु च शिलाफलकः प्रयुज्यते। सप्तमीटर्-उन्नतं रिक्तस्थानं प्रवेशद्वारं चिह्नयति भवनप्राङ्गणाय च अनुष्ठानभावं ददाति। अग्रप्राङ्गणे मूलसंरचनायाः सम्मानार्थं एका सीमेण्ट्-तुला अनावृता स्थापिता। एकस्मिन् एव दृष्टिपथे स्थापिताः गवाक्षाः कक्षान् संयोजयन्ति अवकाशाय च गभीरतां समृद्धस्तरान् च प्रयच्छन्ति।

The Recognition

About the A' Design Award रजतपुरस्कारः

Doveil अनुभवकेन्द्रम् A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Doveil अनुभवकेन्द्रम् अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Doveil अनुभवकेन्द्रम् बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a brand new experience exhibition hall for Doveil. At the same time, it is also the embodiment of brand spirit and values. It upholds the design concept of minimalism and regression to essence, pursuing perfection and ingenuity. The design team also takes this opportunity to try to create an artistic space thatperfectly fits the product.
Dimensions & Packaging
The project covers a total of 800 square meters.
Tags
Interior, Commercial, Experience Center, Modern, Simple, Pure Abstract, Depth, Rich Layers
Production Technology
Exquisite and quiet natural of rock slab is used to design display props and space decoration in the space, so that the space design has more possibilities. Like Mondrian "red, yellow and blue grid" interspersed with black lines, to connect the space in series.
Design Challenge
Due to structural problems, there is a crossbeam in the mid-air of the front hall, designersdonot deliberately hide it, but to respect the space of the original structure and display it naked, keep straightforward and full of strength of concrete.
Research
The design team is very aware of the connection between spaces, and through the establishment of the boundary hole,and space can be distinguished from the inside and outside. In order to break the static space of binary opposition, through the window connection on the same horizontal line of sight, the space has realized a kind of dynamic interworking, thus forming communication. Light means not only light and darkness, but also the possibility of realizing more beautiful life in limited space.
Inspiration
The design inspiration comes from the "pure abstract" design concept by art master Piet Mondrian. The red, blue and yellow grid painting looks simple, but full of mystery. It seems to be a "plane" painting, but it is made of oil paint daub and stack. The substance, brushwork and texture of the paint make up the life of the painting. The design team also hopes to create a space with great depth and rich layers.
Project Duration
The project started in March 2019 in Xiamen and finished in June 2019 in Xiamen.
Operation Flow
At the entrance to the exhibition hall, the design team deliberately created a seven-meter-high void, pushing the space upward to make it full of momentum and ritual.
Patents
Copyrights belong to Rongkun Chen and Zhongying Zheng, 2019.
Team Members
David Lee
Wenqiang Xu
Image Credits
Image #1: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #2: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #3: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #4: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.
Image #5: Photographer Rongkun Chen and Zhongying Zheng, Doveil, 2019.

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