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Vanke City दिशासूचक-फलकम् by Yongan Zhou

Vanke City दिशासूचक-फलकम् by Yongan Zhou is a highly esteemed winner of the very prestigious 2021 A' Design Award कांस्यपुरस्कारः in आलेखिका, चित्रण एवं दृश्य सम्प्रेषण अभिकल्पना Competition Category.


कांस्यम्आलेखिका· 2021

Vanke City दिशासूचक-फलकम्

by Yongan Zhou

Client: Vanke

A' Design Award कांस्यपुरस्कारः Winner in आलेखिका Category

Colors

The Design

About Vanke City दिशासूचक-फलकम्

वैंके-सिटी इति यान्ताई-नगरे मिश्रित-उपयोगार्थ विकसितस्य परिसरस्य कृते निर्मितं मार्गदर्शक-सङ्केत-तन्त्रम् अस्ति। मार्गदर्शक-फलकाः अतिश्वेत-दृढीकृत-काचेन (ultra white tempered glass) निर्मिताः, यत् द्रव्यं भूदृश्ये दृष्ट्या शान्तं स्थातुम् एव चितम्। सूर्यप्रकाशे श्वेतवर्णं सूचना-लेखनं पृष्ठभूमौ मिश्रितं भवति, तेन फलकाः भित्तिभिः, पुष्पैः वृक्षैः च सह एकीभूताः इव दृश्यन्ते, अदृश्यप्रायाः भवन्ति। आन्तरिक-अभिकल्पनायाः (interior design) संकल्पनानुसारं चित्रभाषा अनुसृता, यत्र पिक्सेल-तत्त्वानि (pixel elements), मापांश-रूपं (modular form) च तेजस्वि-वर्णाः च उपयुज्यन्ते, येन सुज्ञेयं ब्रैण्ड-प्रतिमा (brand image) निर्मीयते। प्रत्येकं फलकं ६०० मिलिमीटर-विस्तारं, १० मिलिमीटर-गहनं, २२०० मिलिमीटर-उच्चं च भवति।

The Recognition

About the A' Design Award कांस्यपुरस्कारः

Vanke City दिशासूचक-फलकम् A' Design Award कांस्यपुरस्कारस्य विजेता अस्ति; अयम् उच्चप्रतिष्ठितः सम्मानः सृजनशीलतया उद्भावनकौशलेन तीक्ष्णप्रज्ञया च विशिष्टेभ्य उत्कृष्टेभ्योऽभिकल्पेभ्यो दीयते। कांस्यविजेतारः प्रचुरकौशलयुक्ता उल्लेखनीयतया सृजनशीलाश्च शिल्पकृतयः सन्ति, याः स्वाभिकल्पकानां विपुलम् अनुभवं कल्पनाशक्तिं साधनसम्पन्नतां च प्रमाणयन्ति। Vanke City दिशासूचक-फलकम् अत्यन्तं मूल्यवान् प्रशंसितः प्रियश्च पदार्थः, उल्लेखनीयतया व्यावसायिको नवोन्मेषयुक्तश्च भविष्यतीति प्रत्याशा क्रियते। A' Design Award कांस्यपुरस्कारं जितवद् एतद् अभिकल्पकार्यं कलाविज्ञानाभिकल्पप्रौद्योगिकीनां श्रेष्ठतमाः पद्धतीः समावेशयति सूक्ष्मांशेषु ध्यानाच्च उत्कृष्टम् अस्ति। Vanke City दिशासूचक-फलकम् अस्माकम् आवश्यकताः सुन्दरं पूरयति, कामनाः स्पृशति, भावान् मोहयति, जिज्ञासां चाकर्षयति।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Vanke City takes the three key words of sharing, communication and interaction as the core, and is managed by Vanke Real Estate in the early stage. Its strong ability to acquire and integrate brand resources is bound to inject infinite vitality into the life Museum.The design continue the core concept of project IP and interior space design, choose pixel trend elements, pure modular form, with bright colors, and strive to create a high recognition brand value image system for Vanke City.
Dimensions & Packaging
Width 600mm x Depth 10mm x Height 2200mm
Tags
Grapic design, Wayfinding, pixelation, crasis
Production Technology
The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance. Under the sunlight, the white information text and the background are integrated, hiding the information vision of the guide in the landscape. The design hope: there is nothing, nothing is there.
Design Challenge
With pure modular form and bright colors, try to create a brand value image system with high recognition for Vanke City.
Research
The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
Inspiration
Love the city, love the life, Use design to light up the visual flash of Vientiane life in a city. It respect the purity of every wall, flower, tree and space in the landscape. The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
Project Duration
The project started in September 2020 in Yantai and finished in December 2020 in Yantai.
Operation Flow
The design continue the core concept of project IP and interior space design, choose pixel trend elements and pure modular form, with bright colors, to create a set of vitality of brand value image with high recognition.
Team Members
Creative director:Zhou Yongan
Art Director:Zhang qianyi
Design Director:Qiu Yifeng
Image Credits
Photographer Qiu Yifeng

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