Power of Meat मांसभोजनालयस्य आन्तरिकरचना by Hao Ching Shen is a highly esteemed winner of the very prestigious 2021 A' Design Award कांस्यपुरस्कारः in आभ्यन्तर अवकाश एवं प्रदर्शनी अभिकल्पना Competition Category.
कांस्यम्आभ्यन्तरम्· 2021
Power of Meat मांसभोजनालयस्य आन्तरिकरचना
Client: Wowprime Corporation
A' Design Award कांस्यपुरस्कारः Winner in आभ्यन्तरम् Category
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The Design
About Power of Meat मांसभोजनालयस्य आन्तरिकरचना
शक्तिः मांसम् इति ताइपेइनगरे स्थितस्य शूल्यमांसभोजनालयस्य आन्तरिकरचना अस्ति। एषा योजना मांसं, विद्युत् च ज्वालामुखीरूपाणि च संयोज्य मांसभक्षणेन प्राप्तायाः शक्तेः भावं प्रकटयति। मांसार्थकस्य चीनीवर्णस्य सरलीकृताः रेखाः विभाजकभित्तिं आकारयन्ति, उपवेशनक्षेत्रं च विद्युदाकारेण रचितं स्वयंसेवाभोजनपीठं प्रति नयति। काष्ठमयाः वयनाः स्वर्णवर्णीयफलकानि च मांसाकाराणि निर्मान्ति। प्रवेशद्वारं स्वागतगणकं च पञ्चचत्वारिंशद्भागेन (४५°) परिवर्तितौ स्तः, येन संकीर्णः प्रवेशक्षेत्रः विस्तीर्णः इव प्रतीयते। द्रव्येषु दग्धतामिश्रितं लौहं, विनाइल्-फलकं, अलङ्कारदीपाश्च समाविष्टाः सन्ति।
The Recognition
About the A' Design Award कांस्यपुरस्कारः
Power of Meat मांसभोजनालयस्य आन्तरिकरचना A' Design Award कांस्यपुरस्कारस्य विजेता अस्ति; अयम् उच्चप्रतिष्ठितः सम्मानः सृजनशीलतया उद्भावनकौशलेन तीक्ष्णप्रज्ञया च विशिष्टेभ्य उत्कृष्टेभ्योऽभिकल्पेभ्यो दीयते। कांस्यविजेतारः प्रचुरकौशलयुक्ता उल्लेखनीयतया सृजनशीलाश्च शिल्पकृतयः सन्ति, याः स्वाभिकल्पकानां विपुलम् अनुभवं कल्पनाशक्तिं साधनसम्पन्नतां च प्रमाणयन्ति। Power of Meat मांसभोजनालयस्य आन्तरिकरचना अत्यन्तं मूल्यवान् प्रशंसितः प्रियश्च पदार्थः, उल्लेखनीयतया व्यावसायिको नवोन्मेषयुक्तश्च भविष्यतीति प्रत्याशा क्रियते। A' Design Award कांस्यपुरस्कारं जितवद् एतद् अभिकल्पकार्यं कलाविज्ञानाभिकल्पप्रौद्योगिकीनां श्रेष्ठतमाः पद्धतीः समावेशयति सूक्ष्मांशेषु ध्यानाच्च उत्कृष्टम् अस्ति। Power of Meat मांसभोजनालयस्य आन्तरिकरचना अस्माकम् आवश्यकताः सुन्दरं पूरयति, कामनाः स्पृशति, भावान् मोहयति, जिज्ञासां चाकर्षयति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- For spatial index, the simplified lines of the Chinese character "肉 (meat)" is used as the partition wall elevation and extend to the lightning-shape arranged seating area to link to next space highlight: the self-service bar. The spatial arrangement aims to use the intuitive "meat" character to inspire the rhythm of a large piece of meat being cut through by lightning. The meat pieces were made with wooden texture materials and golden panel to show the brand tone.
- Dimensions & Packaging
- Seating area 392.06788 sq. meter/ Kitchen 86.28138 sq. meter/ Toilet 21.81828 sq. meter/ Others 15.86784 sq. meter
- Tags
- Meat, Lightning, Volcano
- Production Technology
- Carpenter work/ Cast Iron baking enamel/ Vinyl tile/ Decorative lighting
- Design Challenge
- This project is located in a building with a narrow entrance. We decided to turn the entrance and the guest receiving counter by 45 degrees, hoping to increase the visual spaciousness of the entering area, and create a visual dialogue of the brand spirit wall through the transition of space.
- Research
- Power of Meat Ximen Emei Branch is the first all you can eat BBQ restaurant of the Wowprime Corporation. The restaurant is located in Ximending business district, which is the most important and internationalized business district in the west area of Taipei. It is also the main gathering area for young people and one of the must visit destinations for foreign tourists.
- Inspiration
- The overall designing concept is based on brand recognition-using meat to generate electricity and adopt volcanic elements as the keynote to develop a sense of power from eating meat. With the Japanese-style BBQ tone, we used two dimensional and space illusion techniques with iron parts, neon lights and golden elements as the design breakthrough.
- Project Duration
- The project started in December 2020 and finished in March 2021 in Taipei.
- Operation Flow
- The spiritual wall is represented with illustrations of volcano and meat. The space composition and division is formed with the triangular and mountain shaped lines inspired by volcano. By using the lightning symbol in spatial composition, we successfully create a master-slave relationship among areas, which enables consumers to experience an innovative spatial structure.
- Team Members
- Designed by Hao Ching Shan/ FK Create Space Design Decoration Company
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